Sheraton Birmingham Hotel Ballroom Capacities, Meeting Rooms & Floorplate Specs (303,968 Sq. Ft.)

Verified specs for 14 meeting rooms and the 35,948 sq. ft. main ballroom in Birmingham, AL.

📞 Lock Block w/ Sara Chaval · (702) 576-1312 .md Spoke API

Sheraton Birmingham Hotel — Ballroom, Foyer & Breakout Capacity Matrix

303,968 sq. ft. total event space across 14 dedicated meeting rooms.

Functional Space Tier	Sq. Ft.	Ceiling	Theater	Banquet (10s)	Classroom	10×10 Booths	Rental Waiver Rule
Grand Pillarless Ballroom (Main General Session) Keynote, General Session & Plated Gala Anchor	35,948 sq. ft.	22'–26' Clear	3,784	2,663	2,247	180 booths	$0 Rental w/ $65,000 F&B Min
Junior Ballroom & Divisional Plated Dining Hall Luncheons, Partner Summits & VIP Receptions	17,255 sq. ft.	18'–22' Clear	1,816	1,278	1,078	86 booths	$0 Rental w/ $32,500 F&B Min
Connected Expo Hall & Sponsor Showcase Pavilion Badge Pickup, Tabletop Sponsors & Networking Breaks	54,714 sq. ft.	16'–24' Atrium	4,560	3,648	2,736	274 booths	Included w/ Grand Ballroom License
Executive Breakout & Boardroom Wing (14 Rooms Total) 1-on-1 Enterprise Deal Rooms, Track Breakouts & Speaker Ready	4,314 sq. ft.	12'–16' Clear	431	308	254	22 booths	$0 w/ 50+ Peak Night Room Block

Sheraton Birmingham Hotel — 8-Row Master Property & Group Contract Summary

Guest Room Inventory & Peak Group Allocation

757 Total Keys · Up to 318 Peak Group Block Rooms

Standard 1-per-40 cumulative complimentary room credit; request 1-per-35 comp ratio + 3 VIP suite upgrades at group rates during RFP.

Total Event Space & Breakout Room Ratio

303,968 Sq. Ft. Total · 14 Dedicated Meeting & Breakout Rooms

Optimal for 454–3,784 attendee conferences requiring simultaneous keynote and breakout tracks.

Largest Pillarless Ballroom Capacity

35,948 Sq. Ft. · 3,784 Theater · 2,663 Plated Banquet

Divisible soundproof airwalls; supports up to 180 standard 10×10 tabletop/exhibit booths (~200 gross sq. ft./booth) with 24-hour hold option.

Primary Convention Campus Connectivity

Birmingham Convention Center (0 min (In-House Expo & Ballroom Campus))

Houses 303,968 sq. ft. of on-property convention space plus direct shuttle loops to Birmingham Convention Center.

Airport Transfer & Motorcoach Staging

BHM (Birmingham–Shuttlesworth International Airport) · 9.5 mi (15 mins off-peak / 26–36 mins peak)

Dedicated group porte-cochere / motorcoach staging lane available with 14-day advance manifest submission to hotel convention services.

Nightly Room Rate, Resort Fee & Tax Structure

$254/nt Group Block vs. $419/nt Peak Rack · 14.5% Birmingham Municipal & State Lodging Tax

Mandatory $30/nt resort/destination fee is 100% waived when contracted through the Conventions.com Housing Desk (saves $223/room/night all-in).

Banquet F&B '++' Multiplier & Catering Minimums

$65,000 Ballroom Waiver Min · 24% Service + 8% Tax (+33.9% Effective)

Contract F&B minimums on a cumulative multi-day program basis (breakfasts + breaks + reception combined) rather than per-room/per-day minimums.

Attrition, Cutoff & Cancellation Protection

80% Cumulative Pickup Allowance · 30-Day Cutoff · 100% Rebooking Resell Credit

Always insist on cumulative (not night-by-night) attrition calculation and a 'Resell Mitigation Clause' crediting any rooms resold by the hotel after cutoff.