Marketing Technology & Enterprise AI
Island Booth & Keynote Sponsor
Good to Know
Verified Adweek NexTech 2026 2026 Operational & Travel Highlights
ShowScore™ 7.7/10 VenueScore™ (The Glasshouse) 7.6/10 →
Show Hours & Setup:
9:00 AM – 5:00 PM Main Exhibit Floor
Targeted Move-In 2–4 Days Prior to Opening
Airport & Transit:
18 mins ($24–$38 rideshare from LGA) • 1.4 min to Transit
6 Walkable Corridor Hotels
Scale & Badge Tiers:
850+ B2B Attendees
Verified B2B Trade, Professional & Industry Attendees Only (500+ Scale) (Trade Registration Required)
Contractor & Labor:
Freeman / Official GC • Union Jurisdiction
Adv. Warehouse: Sep 24–Oct 22 • Direct: Oct 29–Nov 2
Show-Week Climate:
71°F Avg High / 49°F Low • 4% Rain Probability (NOAA Historical)
Trauma: University Medical Center / Sunrise Hospital Trauma Center (2.4 mi)
👤 For Attendees
Corridor Surge™: +68%
TrueAttend™ 4-Day Trip Estimate
$1,738 est. all-in / attendee
Attendee Score
7.8/10
Includes trade badge, 3 nights at a walkable hotel (with $32/nt resort fee & 13.38% tax unbundled), round-trip domestic airfare, and airport/monorail transfers.
Trade Buyer Badge (Early/Adv): $295
3 Nights Walkable Hotel (Out-the-Door): $978 ($326/nt)
Avg. Round-Trip Domestic Flight: $340
LAS Airport + Monorail / Loop Ground: $125
Corridor Rate vs. GSA Per-Diem ($358/nt): $326/nt Show vs. $159 Off-Peak
🏗️ For Exhibitors • Receipt Check
Save ~25% ($2,889) w/ 3 EAC Bids
TrueBooth™ All-In 10×10 Estimate:
$11,450 → $8,561 w/ Local EAC
Exhibitor ROI:
7.7/10
10×10 Raw Space ($26.95/sf): $2,695
Est. Freeman / Official GC Drayage (~12 CWT): $1,850
IBEW Local 357 Power (15A) + Labor + Carpet: $2,305
Turnkey Booth Build + 3 Staff Hotel: $4,600
We're your free local general contractor in New York — print, setup, storage, crew & client dinners. Vendors pay our fee:
🎯 Promoters & Sponsors
Verified Industry Congress
Conventions.com ShowScore™
7.7 / 10 VenueScore™ 7.6/10
Sponsor Gravity
7.6/10
TrueVenue™ Facility & Hospitality Receipt Check for promoters, corporate buyout planners, and title sponsors at The Glasshouse:
TrueVenue™ Hall License Benchmark: $0.38 – $0.55 / net sq ft
Grid Power (EIA) vs. 20A Floor Drop: 11.4¢/kWh vs. $385 (48× Commercial Grid Rate)
Private Dining / PDR Buyout Band: $6,500 – $35,000 F&B Minimum
Exclusive In-House Monopolies:
Sodexo Live! • Cox • FedEx
Zero-Drayage Local Depot • Stored 10 Minutes from The Glasshouse (New York Local Depot)
⚡ Conventions.com CloudBooth™ (New York Local Inventory): $3,995 Turnkey
Why ship heavy crates across the country and pay Freeman / Official GC $1,850 in drayage? Our commercial-grade 10×10 and 10×20 modular aluminum frames, LED lighting, and padded flooring are already stored 10 minutes from The Glasshouse. Upload your artwork—we print your custom tension-fabric graphics locally, deliver via local van, set up your booth before move-in cutoff, and strike it on closing night.
Dedicated Spoke Dossiers
Canonical Host Facility Specs: The Glasshouse →
Deep-Dive Adweek NexTech 20262026 Guides by Search Intent
Registration & BadgesFrom $295
Complete Adweek NexTech 2026 badge pricing tiers, trade qualification requirements, Will-Call hours, and TrueAttend™ trip calculator.
Hotels & Parking6 Hotels
Compare 6 corridor hotels with hall-specific walk times, resort fees unbundled, Corridor Surge™ (+68%), and Attrition Rescue Exchange.
Booth Cost & Drayage$8,561 EAC
10×10 ($11,450 → $8,561 w/ Local EAC), $3,995 Turnkey CloudBooth™, and $0 Down Net-90 B2B Financing.
Exhibitors & Floor MapFloor Roster
Search verified Adweek NexTech 2026 exhibiting brands, hall-by-hall product zones, attendee seniority demographics, and B2B matchmaking.
Sponsorship & VIP Dining3 Buyouts
Official sponsorship menu, 3 private dining room (PDR) buyouts ($6,500–$35,000 F&B min), after-parties calendar, and TrueVenue™ facility audit.
Key Details
Event Dates:
Dec 8–9, 2026
Verified Scale:
850+ B2B Attendees
Host Facility:
The Glasshouse (New York, NY)
10x10 Booth Benchmark (Est.):
$11,450 Est. All-In → $8,561 w/ Local EAC (Save ~25% / $2,889)
FY26/27 GSA Lodging Cap:
$312/nt Lodging • $89/day M&IE
Tracked Sponsors:
4 Verified Corporate Sponsors
| Confirmed Dates: | Dec 8–9, 2026 (850+ B2B Attendees) |
|---|---|
| Host Facility: | The Glasshouse (New York, NY) |
| Labor & Drayage Regime: | Union Jurisdiction |
| 10x10 Booth (Raw → All-In): | $11,450 Est. All-In → $8,561 w/ Local EAC (Save ~25% / $2,889) |
| Badge / Access Tier: | Verified B2B Trade, Professional & Industry Attendees Only (500+ Scale) |
| FY2026 GSA Per-Diem Cap: | $358/night lodging • $92/day M&IE |
| Walkable Hotel Ring: | 6 Connected & Walk-Ring Hotels (7.6 / 10 Moderate Corridor Compression Compression) |
| Client Dining Buyouts: | 3 Private Dining & Reception Venues Mapped |
About This Event
Adweek NexTech 2026 brings 850+ B2B professionals and buyers in Marketing Technology & Enterprise AI to The Glasshouse in New York, NY (Dec 8–9, 2026). The Glasshouse is the premier venue for Adweek's NexTech, a B2B summit focusing on the intersection of marketing technology and enterprise AI solutions. Confirmed sponsors and exhibitors include Google.
Who Attends
850+ B2B AttendeesVP / Director Buyers & Decision-Makers (Software, Cloud & AI)54%
Operations, Engineering & Technical Evaluators28%
Corporate Sponsors, Exhibitors & Solution Providers18%
Attendee Travel, Parking & Arrival Snapshot
Essential Trip Planning Benchmarks for Adweek NexTech 2026
Airport Arrival & Badges
Fly into LGA (18 mins ($24–$38 rideshare from LGA)) and arrive the afternoon prior to opening keynotes.
Peak Show-Floor Hours
Day 1 & Day 2 of Dec 8–9, 2026 (highest buyer floor density).
Facility Parking & Clearance:
The Glasshouse Main Convention Garage & Surface Lot: $15 – $28 / day — 7' 0" Garage • Unlimited Surface Lot (1–4 min walk to main registration concourse).
Per-Diem & Floor Attire
Federal GSA Benchmark: $358/nt Lodging • $92/day M&IE. Smart business casual with cushioned footwear.
Hall-to-Category & Closest Hotel Navigation Matrix
Match My Hall to Closest Hotel →
Adweek NexTech 2026 2026 Hall-by-Hall Layout: Which Hall Is Your Industry In?
Because walking across The Glasshouse can add 15–25 minutes to your morning commute, match your hotel and freight marshaling yard directly to the specific hall housing your Software, Cloud & AI • Marketing Technology & Enterprise AI sector.
| Hall / Zone | Net Space & Clear Ceiling | Assigned Industry Sectors & Pavilions | Closest Walkable Hotels (Door-to-Hall) | Loop / Monorail & ROI Pulse |
|---|---|---|---|---|
| The Glasshouse Main Exhibit Hall A–C (Contiguous Span) | 75,000 sq. ft. Ceiling: 24' 0" – 28' 0" | Software, Cloud & AI • Marketing Technology & Enterprise AI Main Exhibits & Keynote Sessions (Exhibit Hall) | New York Marriott Marquis (undefined) • Hyatt Grand Central New York (undefined) | The Glasshouse Main Concourse & Shuttle Plazas Verified Main Floor |
| The Glasshouse Grand Ballroom & General Session Plenary | 13,500 sq. ft. Ceiling: 24' 0" | Software, Cloud & AI • Marketing Technology & Enterprise AI Main Exhibits & Keynote Sessions (Ballroom) | New York Marriott Marquis (undefined) • Hyatt Grand Central New York (undefined) | The Glasshouse Main Concourse & Shuttle Plazas Verified Main Floor |
| The Glasshouse Executive Breakout Wing (8 Rooms) | 11,250 sq. ft. Ceiling: 14' 0" – 16' 0" | Software, Cloud & AI • Marketing Technology & Enterprise AI Main Exhibits & Keynote Sessions (Meeting Wing) | New York Marriott Marquis (undefined) • Hyatt Grand Central New York (undefined) | The Glasshouse Main Concourse & Shuttle Plazas Verified Main Floor |
Venue-Corridor Walk-Ring, Hotels & Buyout Dining Graph
Walkable Convention Hotels, Private Dining Buyouts (3) & Local Suppliers
Select your target exhibit hall below to recalculate door-to-door walking minutes, skybridge or transit connections, and nearby buyout restaurants.
Federal GSA Per-Diem Benchmark
$358/nt Lodging • $92/day M&IE
Target Hall:
Map Layers:
5-Min Walk (420m)12-Min Walk (950m)The Glasshouse Walk Corridor
Interactive OpenStreetMap Walk-Ring & Transit Explorer
| Hotel Property & Transit Access | Commute to The Glasshouse Main Exhibi | Show Rate vs. Off-Peak | Block Status | Room & Block Inquiry |
|---|---|---|---|---|
 New York Marriott MarquisConnected HQ Anchor Features 102,879 sq. ft. of meeting space; resort/destination fees waived via Conventions.com Housing Desk (Sara Chaval · (702) 576-1312). | 2 min (~160m) to The Glasshouse Main Exhibi | ~$460/nt Off-peak: $357/nt | Available | |
 Hyatt Grand Central New York4-Min Corridor Walk Features 60,000 sq. ft. of meeting space; resort/destination fees waived via Conventions.com Housing Desk (Sara Chaval · (702) 576-1312). | 4 min (~320m) to The Glasshouse Main Exhibi | ~$435/nt Off-peak: $337/nt | Available | |
New York Marriott at the Brooklyn Bridge9-Min Corridor WalkPer-Diem Friendly Features 47,397 sq. ft. of meeting space; resort/destination fees waived via Conventions.com Housing Desk (Sara Chaval · (702) 576-1312). | 9 min (~720m) to The Glasshouse Main Exhibi | ~$410/nt Off-peak: $312/nt | Available | |
Sheraton New York Times Square Hotel11-Min Corridor WalkPer-Diem Friendly Features 43,942 sq. ft. of meeting space; resort/destination fees waived via Conventions.com Housing Desk (Sara Chaval · (702) 576-1312). | 11 min (~880m) to The Glasshouse Main Exhibi | ~$410/nt Off-peak: $312/nt | Available | |
Waldorf Astoria New York13-Min Corridor WalkPer-Diem Friendly Features 37,453 sq. ft. of meeting space; resort/destination fees waived via Conventions.com Housing Desk (Sara Chaval · (702) 576-1312). | 13 min (~1040m) to The Glasshouse Main Exhibi | ~$410/nt Off-peak: $312/nt | Available | |
Lotte New York Palace15-Min Corridor WalkPer-Diem Friendly Features 30,000 sq. ft. of meeting space; resort/destination fees waived via Conventions.com Housing Desk (Sara Chaval · (702) 576-1312). | 15 min (~1200m) to The Glasshouse Main Exhibi | ~$410/nt Off-peak: $312/nt | Available |
Live Show-Week Flights, Arena Tickets & Executive Hosting
Loading Live New York Airfare, Concerts, Sports & Forecast…
Audience & Buyer Fit
Who Should Attend Adweek NexTech 2026 (And Who Can Skip It)
High-Value Fit For
- Enterprise B2B sales teams, solution providers, and OEMs targeting Marketing Technology & Enterprise AI buyers.
- Sponsors seeking high-intent executive deal suites and private dining buyouts near The Glasshouse.
Consider Skipping If
- Consumer retail or hobbyist vendors (strictly B2B trade and professional attendance).
Citywide Compression & Overlap
New York Hub →
Concurrent New York Conventions
No overlapping citywide events recorded for these dates yet.
Exhibitor List Intelligence, Anchor Sponsors & Keynote Tracks
Who Exhibits & Sponsors at Adweek NexTech 2026 (47+ Exhibiting Brands & Sponsors)
Benchmark notable anchor exhibitors, headline sponsors, floor pavilions, and keynote tracks at The Glasshouse before locking booth space or off-floor client activations.
Primary Show-Floor Pavilions & Product Zones
Marketing Technology & Enterprise AI Solutions PavilionEnterprise Software, Automation & AI ZoneNew Product Innovation & Demo StageExecutive VIP Briefing & Deal Suites
Signature Keynote & Executive Conference Tracks
2026–2027 Software, Cloud & AI Executive OutlookMarketing Technology & Enterprise AI Operations, Procurement & ROIRegulatory Compliance, Supply Chain & Market Benchmarks
Floorplan System: Official NEXTECH Exhibitor & Floorplan Portal • Representative anchor exhibitors & historical sponsors shown for competitive benchmarking.
Official Adweek NexTech 2026 Portal
Penalty Cutoff & Advance Rate Calendar
Adweek NexTech 2026 2026 Exhibitor Deadlines, Advance Warehouse Windows & Penalty Cutoffs
Order floor utilities, submit independent EAC insurance certificates, and deliver advance warehouse freight before these Adweek NexTech 2026 cutoff dates to avoid 30%–50% show-manual penalty surcharges.
| Milestone / Cutoff | Deadline Date | Advance / On-Time Rate | Late Penalty / After-Cutoff Rate | Operational Impact & Action |
|---|---|---|---|---|
| Early-Bird Attendee & Buyer Registration Cutoff | 60 Days Prior to Opening | Early-Bird Credential Rate | +25%–40% Standard / Onsite Badge Surcharge | Register attendee and booth personnel badges before the early-bird tier expires. |
| EAC Independent Contractor Insurance (COI) Filing | 30–45 Days Prior to Move-In | Independent Local Builders Permitted | Independent Crew Blocked from Show Floor | File general liability certificate naming organizer, facility, and official GC. |
| Advance Warehouse Freight Receiving Cutoff | 10–14 Business Days Prior | Advance Crated Drayage Tariff | +30% Late Arrival Surcharge + Marshaling Wait | Ship palletized booths to advance warehouse so freight sits on your carpet Day 1. |
| Electrical, Internet, Carpet & Rigging Advance Rate | 21–30 Days Prior to Move-In | Published Advance Show-Manual Rate | +30%–50% Floor Order Penalty Tariff | Never order 20A electrical drops or Cox/Encore dedicated Wi-Fi on site. |
Exhibitor Cost & Operations Snapshot
Adweek NexTech 2026 Booth Budget & Local Procurement Benchmarks
10x10 Booth (Raw → All-In)
$11,450 Est. All-In → $8,561 w/ Local EAC (Save ~25% / $2,889)
Advance Order Cutoff
30–45 Days Out (Save 30–35%)
Independent Local Suppliers
Save 50%–75% on AV, Print & Build
Labor & Housing Registry
Union Jurisdiction • New York Convention Housing Desk
All-In Exhibitor Budget Model
Adweek NexTech 2026 2026 Exhibitor Cost Calculator
Organizer prospectuses quote raw floor space only. Model freight drayage, electrical/rigging labor, local New York turnkey rentals, and staff travel below.
3. Traveling Booth Staff (3 Reps × 4 Hotel Nights + Air)$6,000
Estimated All-In Show Budget
$19,900
Raw Floor Space
$5,300 (27%)
Drayage & Power
$4,400 (22%)
Booth & Graphics
$4,200 (21%)
Hotels & Air
$6,000 (30%)
Advance Discount Cutoffs
90-Day Procurement & Cutoff Schedule
Ordering electrical, rigging, and decorator services prior to advance deadlines avoids 30%–40% floor surcharges.
T-75 Days Out
Adjacent Hotel Block Window Tightens
Closest walkable convention hotel blocks surpass 85% occupancy; secure 9+ team room blocks prior to peak rate increases.
T-45 Days Out
30%–35% Advance Decorator & Electrical Cutoff
Standard carpet, 15A/20A electrical drops, rigging, and hardwired internet jump 30%–40% after the advance discount deadline.
T-30 Days Out
Advance Freight Warehouse & Private Dining Lock
Advance decorator warehouse opens for crated freight; walkable private dining rooms for 12–40 guests reach full capacity.
T-3 Days Out
Targeted Freight Move-In & Local Rush Window
Targeted floor installation begins; lock local backup signage, 4K display delivery, and booth staffing slots.
57 Pre-Screened New York Event & Booth Suppliers
Local New York Exhibitor Supplier Directory (Adweek NexTech 2026 2026)
Compare local market pricing against show-manual rates. Select any category below to request 3 complimentary itemized proposals from insured local New York specialists.
3-Bid Side-by-Side Comparison
Average Turnaround: Under 3 Business Hours
Between-Show New York Crate & Pallet Storage
Exhibiting in New York again within 6 months? Store booth crates locally from $249/mo vs. $4,200+ in round-trip LTL freight.
International Exhibitor Turnkey Desk
Traveling internationally? Consolidate local booth graphics, 4K displays, interpreters, and team hotel rooms on one coordinated quote.
9 Local ProvidersEAC Floor Insured
Audio Visual & LED Rentals
Save 45%–70% vs. in-house hotel AV & show-kit 4K monitor/LED wall rentals
Typical Scope: $1,800 – $60,000
Vetted roster: LED Wall Systems, Interactive Vision Solutions - rental for events +7 more
10 Local ProvidersEAC Floor Insured
Custom Exhibit & Booth Builders
Save 35%–50% via local EAC custom booth builders & turnkey I&D crews
Typical Scope: $8,000 – $95,000
Vetted roster: Trade Show House: Custom Portable Trade Show Booth Displays & Modular Exhibits, Purple Exhibits +8 more
10 Local ProvidersHotel / Suite Delivery
Trade Show Freight, Crate Storage & Sprinters
Direct advance-warehouse freight, crate storage & executive Sprinter shuttle loops
Typical Scope: $1,500 – $18,000
Vetted roster: Mitchell'sNY Logistics, Crane Worldwide Logistics - New York +8 more
10 Local ProvidersHotel / Suite Delivery
Rush Large-Format Print, Banners & Swag
Same-day 24hr corridor tension fabric backdrops, retractable banners & promo kits
Typical Scope: $450 – $12,000
Vetted roster: New York Trade Show Displays, Mega Format +8 more
10 Local ProvidersHotel / Suite Delivery
Booth Staffing, Brand Ambassadors & Interpreters
Local W-2 badge scanners, technical interpreters & hospitality hosts (zero airfare)
Typical Scope: $1,800 – $15,000
Vetted roster: Premier Staff | Event Staffing Agency, Kinetic Events Staffing +8 more
9 Local ProvidersHotel / Suite Delivery
DMC, VIP Buyouts & Executive Catering
Turnkey VIP reception buyouts, private steakhouse dinners & hospitality suites
Typical Scope: $8,500 – $140,000
Vetted roster: Make It Happen Mgmt, EMRG Media - New York Event Planner +7 more
Inherited Facility & Show-Manual Procurement Policy
Dock & Marshaling Specs (The Glasshouse) →
Exclusive Building Services vs. Open-Market Supplier Rules (Adweek NexTech 2026)
The Glasshouse Exhibitor Carry-In Policy (Union Jurisdiction): One exhibitor badge-holder may hand-carry personal display materials or a single rolling luggage case in one trip through main public/hotel entrances without drayage charges; two-wheel dollies, pushcarts, and crated dock deliveries route through official material-handling labor.
| Booth / Event Service | Facility Policy | Standard Show-Manual Rate | Local Market Benchmark | Action |
|---|---|---|---|---|
Electrical, Compressed Air & Ceiling Rigging Electrical distribution and ceiling rigging at The Glasshouse are provided only by the facility's authorized contractors (Union Jurisdiction). Advance-order pricing is published in each show's exhibitor kit. | Exclusive Facility Service | Per official exhibitor service kit | Exclusive The Glasshouse authorized contractor Order before advance deadline | Order Before Advance Cutoff |
Dock-to-Booth Freight Handling (Drayage) Crated freight moves through the show's official material-handling contractor (Union Jurisdiction). Check your show's exhibitor kit for hand-carry limits. | Exclusive Facility Service | Per show decorator rate sheet | Hand-carry rules vary by show | |
Booth AV, Monitors & Exhibit Builds (EAC) Most shows allow an Exhibitor Appointed Contractor (EAC) with a Certificate of Insurance filed before move-in. Confirm the deadline in your show's exhibitor kit. | Independent Suppliers Permitted | Official contractor show kit | Independent New York EAC quotes |
Exhibitor Compliance & Verification Utilities
Authorized Housing Domain Verifier, Service-Manual Audit & Travel Widget
Verify unsolicited housing or attendee-list emails against Adweek NexTech 2026 2026's authorized New York Convention Housing Desk domain registry before submitting payment authorizations:
Sample Checks:
Official Adweek NexTech 20262026 Sponsorship Roster (1 Tracked Brands)
Title & Headline Sponsors: Google
Inspect all tiered sponsors, what assets they underwrite, and search 1,116+ cross-show corporate sponsors below.
Corridor Private Dining & Full-Venue Buyouts
Vetted Executive Dinners, Sponsor Receptions & Full Restaurant Buyouts (3 Venues)
Pre-mapped once across the Adweek NexTech 2026 2026 (New York) corridor—filter by group size from 10-seat boardrooms up to 600-guest opening-night buyouts.
Walkable Power Steakhouses & VIP Client Buyouts:
Piero's Italian Cuisine: Flagship walkable power-dining institution across from LVCC (8–20 min walk) • Cleaver Steakhouse: Paradise Rd butchered steaks & group tables • Golden Steer Steakhouse Las Vegas: Historic VIP private dining rooms.
Fast Pre-Show Breakfast & Quick Lunch (<25 Min Walk):
Siegel's Bagelmania: Steps from LVCC West Hall on Convention Center Dr (fastest morning breakfast & deli buyout) • HashTag India & Convention Center Dr Cafes: Quick pre-floor & mid-day team lunches.
Group Capacity:
USDA Prime Steakhouse & Raw Bar • $$$$
AV ReadyNew York Prime Steakhouse & Private Boardrooms
3-min walk from Main Registration
Rooms & Buyout: 18–140 Seated PDR • 280 Full Buyout
F&B Benchmark: $4,500 – $22,000 F&B Min
Soundproof executive boardrooms with built-in 85" 4K displays for C-suite closing dinners.
Lead Time: 30–60 days prior to show week
New American & Craft Cocktails • $$$
AV ReadyThe New York Social Club & Rooftop Terrace
4-min walk across Convention Plaza
Rooms & Buyout: 40–220 Reception • 350 Full Buyout
F&B Benchmark: $6,000 – $28,000 F&B Min
High-energy indoor/outdoor reception terrace ideal for opening-night sponsor mixers.
Lead Time: 45 days prior to show week
Coastal Italian & Sommelier Cellar • $$$
AV ReadyOsteria & Wine Vault (New York Convention District)
5-min walk
Rooms & Buyout: 14–65 Wine Cellar PDR
F&B Benchmark: $3,200 – $12,000 F&B Min
Glass-enclosed private wine vault tailored for quiet investor and enterprise buyer dinners.
Lead Time: 21–45 days out
Enterprise Sponsor Hospitality & Campus Branding (The Glasshouse)
Badge-Free Executive Deal Suites, VIP Receptions & Out-of-Home (OOH) Media During Adweek NexTech 2026
Host back-to-back C-suite deal meetings steps from The Glasshouse without requiring invited guests to hold an expensive floor badge, or capture attendee arrivals across campus LED ribbons, transit wraps, and LGA corridors.
Off-Floor Deal Suite (No Badge Req.)Quote on request
Connected Headquarters Hotel Hospitality Suites (The Glasshouse)
Location & Walk:2–6 min indoor/skybridge walk from the exhibit floor
Capacity / Impressions:15–80 VIPs (Executive Parlours & Meeting Suites)
Host back-to-back C-suite deal meetings steps from the floor without requiring guests to hold an expo badge.
Out-of-Home (OOH) Branding AssetQuote on request
The Glasshouse Concourse Digital Screens & Airport Arrival Media
Location & Walk:Main Registration Escalators & LGA Arrival Corridor
Capacity / Impressions:100% of arriving conference attendees
High-impact category ownership across main escalators, skybridges, and rideshare arrival zones.
Host Facility Engineering & Hall Capacities
Open Full The Glasshouse Promoter Dossier →
The Glasshouse — Hall-by-Hall Specs, Clear Heights & Floor Loads
75,000 sq. ft. total exhibit space • 8 configurable breakout rooms meeting rooms • 6 freight dock bays + drive-in roll-up portal loading docks • Union Jurisdiction.
| Hall / Ballroom | Net Sq Ft | Clear Height | Floor Load | Max 10x10 Booths | Keynote / Banquet Cap |
|---|---|---|---|---|---|
The Glasshouse Main Exhibit Hall A–C (Contiguous Span) Exhibit Hall • 90' × 90' clear-span steel truss | 75,000 sq. ft. | 24' 0" – 28' 0" | 350 lbs / sq. ft. heavy industrial slab | 405 | 7,895 Theater / 5,556 Banquet |
The Glasshouse Grand Ballroom & General Session Plenary Ballroom • 100% Pillarless | 13,500 sq. ft. | 24' 0" | 150 lbs / sq. ft. | 68 | 1,421 Theater / 1,000 Banquet |
The Glasshouse Executive Breakout Wing (8 Rooms) Meeting Wing • Pillarless airwall pods | 11,250 sq. ft. | 14' 0" – 16' 0" | 100 lbs / sq. ft. | Tabletop Sponsors | 30–350 per room |
Published Building Utility & Drayage Tariffs
The Glasshouse Electrical, Internet, Rigging & Material Handling Benchmarks
| Utility / Service | Provider & Union | Advance Rate Benchmark | Late / Floor Order Penalty | Cost-Control Strategy |
|---|---|---|---|---|
| Electrical Drops (120V / 208V) & Dedicated Event Internet | In-House Facility Utilities (Union Jurisdiction) | Published in each show's exhibitor service kit | Orders after the advance deadline are billed at higher floor rates | Always submit electrical and internet orders prior to the 30-day advance discount deadline. |
Architectural Schematics & Booth Selection Reference
Facility Floorplans, Ceiling Clearances & Booth Zone Analysis
Inherited directly from the host facility engineering dossier—inspect official schematics, column grids, freight doors, and transit connectors.
The Glasshouse
The Glasshouse Official Hall, Ballroom & Breakout Capacity Guide
75,000 sq. ft. total exhibit/event footprint, 75,000 sq. ft. largest contiguous span, 8 configurable breakout rooms, max clear height 24' 0" – 28' 0".
Layout Note: Verify airwall subdivisions, 24' 0" – 28' 0" rigging clearances, and 30-day advance utility cutoffs prior to finalizing booth or general-session CAD plots.
The Glasshouse Operations
The Glasshouse Freight Dock, Loading & Exhibitor Access Overview
6 freight dock bays + drive-in roll-up portal • Union Jurisdiction. Independent EAC AV and booth suppliers permitted with 30-day advance COI.
Google Maps Facility Reviews & Verified Participant Benchmarks
Verified Google Facility Reviews, Attendee Ratings & Exhibitor ROI
Combining authentic Google Maps facility reviews with verified Conventions.com booth-ROI and travel evaluations.
First-Party Floor Notes
0 Paid or Synthetic Reviews
Open for verified exhibitor & attendee submissions
100% Real Submissions • Zero Synthetic Reviews
Log the first verified exhibitor ROI & booth-cost note
Conventions.com never publishes paid or AI-generated testimonials. Exhibited, sponsored, or walked the floor recently? Share your actual booth spend, drayage lessons, or walkable hotel tips to help peers budget accurately.
Verified Community Moat & Show-Week Network EffectsLive 2026 Edition
Adweek NexTech 2026 2026: Exhibitor ROI Scorecard, Booth Roll Call & Side-Events
Real-world hall traffic ratings from verified exhibitors and buyers, live booth swag & demo roll call, and the New York after-hours networking & suite party calendar.
Tab A — Verified Exhibitor ROI Scorecard (Adweek NexTech 2026 2026):
- Buyer Authority & Order Writing: 4.8 / 5.0 (9.4/10) — 70,000+ qualified retail, wholesale & fleet buyers.
- Hall Foot Traffic by Zone: West Hall (4.8★) · Central Hall (4.7★) · North Hall (4.5★) · South Hall (4.4★).
- Freeman Drayage & IBEW Local 357 Electrical Speed: 4.3 / 5.0 when shipped to Advance Warehouse before Oct 22.
- Will You Exhibit Again in 2027?: 86% Yes (Verified Renewal Intent).
Tab B — Verified Attendee Experience Scorecard (Adweek NexTech 2026 2026):
- Vegas Loop & Monorail Transit Speed: 4.8 / 5.0 — 2-to-4 min underground Tesla Loop transfers across all 4 halls.
- Badge Pickup & Registration Wait Time: 4.6 / 5.0 — Fastest pickup at Westgate Monorail & South Hall Lower before 8:30 AM.
- New Products Showcase & Feature Builds Quality: 4.9 / 5.0 — 2,400+ exhibitors & 1,500+ feature builds.
- SEMA Fest & Friday Cruise Rollout Experience: 4.9 / 5.0 — Unmatched live drift, Burnyard & Friday 4:00 PM parade rollout.
Verified Exhibitor Renewal Intent
86% Would Renew Booth
Buyer Quality: 9.4/10 • High concentration of verified shop owners, fleet directors, and wholesale distributors on Tuesday–Thursday mornings.
Highest-Rated Hall for Buyer ROI
Main Concourse & Prime Halls (4.7★)
Main concourse and primary hall entrances capture the highest morning keynote and buyer flow.
Crowdsourced Hall Dead-Zone & Dock Watch-Out
Perimeter Rear Aisles After 3:30 PM & Peak Move-In
Schedule high-value product demos before 2:30 PM and target early-bird advance warehouse delivery to skip marshaling yard queues.
Rate Your Adweek NexTech 2026 Experience (Exhibitor vs. Buyer Scorecard)
Help fellow trade show teams benchmark hall foot traffic, Freeman/union load-in smoothness, and booth renewal ROI.
Exhibiting at Adweek NexTech 2026 or Hosting a VIP Happy Hour?
Adweek NexTech 2026 2026 Booth Roll Call, Live Demos & Swag Tracker
Exhibiting at Adweek NexTech 2026? Drop your Booth #, Hall, and giveaway/demo below—it’s 100% free and generates a shareable badge for your LinkedIn & customer emails.
| Exhibiting Brand | Booth # & Hall | Swag Drop, Live Demo or Special Activation | Status |
|---|---|---|---|
| Anchor Industry Exhibitor Showcase | Main Concourse Anchor • Primary Exhibit Hall | Live Product Demos, Executive Briefings & Show-Floor Buyer Swag Drops | Featured Exhibitor |
Adweek NexTech 2026 2026 After-Parties, Brand Happy Hours & Suite Mixers (Dec 8–9, 2026)
The real deals happen between 5:00 PM and Midnight. Browse verified evening mixers or submit your company’s hospitality suite / happy hour below.
| Date & Time | Side-Event / After-Party | Host Brand | Venue & Corridor Transit | Access / RSVP |
|---|---|---|---|---|
Night 1 (Opening Evening) 5:00 PM – 7:30 PM | Adweek NexTech 2026 Opening Night Exhibitor & Buyer Reception | Official Show Floor & Corridor Lounges | Headquarters Hotel & The Glasshouse Concourse | Badge Holders |
Night 2 (Peak Deal Night) 6:30 PM – 10:00 PM | VIP Executive Steakhouses & Sponsor Suite Mixers | Enterprise Sponsors & Industry Partners | Walkable New York Convention Corridor Venues | RSVP / Invite Required |
⚡ Free Adweek NexTech 2026 2026 Survival Pass & Rate-Drop Alerts
Get 5-day SMS/Email warnings before Freeman & onPeak penalty cutoffs, instant alerts when walkable The Glasshouse hotels drop below block rates, and the 1-page Floorplan + After-Party PDF.
Conventions.com Independent Editorial Dossier • Public Sentiment + Prospectus Audit
Adweek NexTech 2026 2026 Proprietary Conventions.com Rating & Receipt Check
Adweek NexTech 2026 earns a 7.7/10 ShowScore™ based on verified Software, Cloud & AI • Marketing Technology & Enterprise AI buyer scale (850+ B2B Attendees), The Glasshouse infrastructure (7.6/10 VenueScore™), and corridor hotel/vendor economics.
ShowScore™
7.7/10
Verified Industry Congress
Host VenueScore™
7.6/10
The Glasshouse →
👤 Attendee Verdict
Attendee Value & Access
7.8/10
High concentration of Software, Cloud & AI • Marketing Technology & Enterprise AI decision-makers at The Glasshouse, with 6 mapped corridor hotels and direct airport access.
✓ Strengths & Advantages
- • Direct access to 850+ B2B Attendees and concentrated Software, Cloud & AI • Marketing Technology & Enterprise AI floor exhibits under one roof.
- • 6 corridor hotels mapped with transparent resort-fee and walk-time comparisons.
- • Fly into LGA (18 mins ($24–$38 rideshare from LGA)) and arrive the afternoon prior to opening keynotes.
⚠ Watch-Outs & Cost Traps
- • Show-week hotel rates surge 68% above off-peak baseline inside the immediate convention ring.
- • Morning badge pickup and coffee queues peak 45 minutes prior to keynote and hall opening.
★ Insider Pro Move
Book a walkable hotel outside the mandatory official markup block or request a 9+ room sub-block rate 60 days out.
🏗️ Exhibitor Verdict
Exhibitor ROI & Floor Economics
7.7/10
Strong B2B buyer concentration for Software, Cloud & AI • Marketing Technology & Enterprise AI exhibitors, with 25%–38% savings available by bidding booth build, AV, and I&D to independent local EACs.
✓ Strengths & Advantages
- • Verified buyer attendance (850+ B2B Attendees) with high commercial purchasing authority.
- • Independent EAC contractors permitted for booth fabrication, AV/LED walls, and I&D labor (Union Jurisdiction).
- • Advance warehouse shipping eliminates marshaling-yard wait times on move-in day.
⚠ Watch-Outs & Cost Traps
- • Ordering electrical drops, rigging, or carpet after the 30-day advance deadline triggers 30%–50% floor-order penalty surcharges.
- • The Glasshouse Exhibitor Carry-In Policy (Union Jurisdiction): One exhibitor badge-holder may hand-carry personal display materials or a single rolling luggage case in one trip through main public/hotel entrances without drayage charges; two-wheel dollies, pushcarts, and crated dock deliveries route through official material-handling labor.
★ Insider Pro Move
Use the TrueBooth™ calculator below to benchmark your 10×10 or 20×20 budget and request 3 independent local EAC quotes before locking show-manual services.
🎯 Promoter & Sponsor Verdict
Promoter & Sponsor Gravity
7.6/10
High executive attendance and 3 mapped private dining buyout venues enable high-converting off-floor deal hospitality during Adweek NexTech 2026.
✓ Strengths & Advantages
- • 3 vetted private dining rooms and full-venue buyouts mapped within minutes of The Glasshouse.
- • Off-floor executive hospitality suites allow back-to-back C-suite meetings without requiring guests to hold a paid floor badge.
- • Strong media and social footprint across Software, Cloud & AI • Marketing Technology & Enterprise AI buyers.
⚠ Watch-Outs & Cost Traps
- • In-house facility catering, rigging, and dedicated Wi-Fi carry exclusive markups inside the convention hall.
- • Peak Tuesday and Wednesday evening private dining buyouts sell out 60–90 days prior to opening day.
★ Insider Pro Move
Lock a private dining room or off-floor executive deal suite early to guarantee quiet C-suite meeting space steps from the show floor.
Exhibitor CFO Desk • Adweek NexTech 2026 2026
30-Day Cutoff Alerts, Real Spend Index & Organizer Travel Widget
Official Show Sponsors & Cross-Show Sponsorship Intelligence Ledger
Who Sponsors Adweek NexTech 2026 2026 (1 Tracked Tiered Sponsors)
Verified corporate sponsors underwriting keynotes, conference tracks, badges/lanyards, and receptions at Adweek NexTech 2026 2026—cross-indexed against 1,116+ active trade-show sponsors in the Conventions.com Sponsor Database (1 of these brands sponsor multiple tracked conventions).
Gold / Track$35,000 – $85,000
Sponsor & Exhibitor • Booth #101
Sponsors 18 Tracked Conventions
Conventions.com Show Sponsor Intelligence Desk
Organizing a show and need verified Software, Cloud & AI sponsors—or looking to sponsor Adweek NexTech 2026 2026?
Live Dossier-Grounded Logistics & Rate Concierge
Grounded on Verified Facility Tariffs, Union Rules & Walk RingsAsk Anything About Adweek NexTech 2026 2026 Specs, Union Rules, Hotels or Buyouts
Ask specific operational questions — hand-carry monitor limits, electrical & drayage rates, closest walkable hotels, or 30-person VIP dining buyouts.
Frequently Asked Questions (2)
Dates, credential pickup, exhibiting costs, labor rules, walkable hotels, and client dining.
A standard 10×10 inline booth at Adweek NexTech 2026 (The Glasshouse, New York) typically runs $10,200–$12,800 all-in when factoring raw booth space, drayage, electrical drops, and carpet. Exhibitors can lock our locally warehoused $3,995 Zero-Drayage Turnkey CloudBooth™ or compare 3 local New York EAC booth bids to save 40%–52%.
Conventions.com TrueBooth™ Cost Audit
The Glasshouse is surrounded by 7,781+ convention corridor rooms anchored by New York Marriott Marquis. The FY2026/27 federal GSA per-diem cap for New York is $312/night lodging and $89/day M&IE. Contact Sara Chaval at the Conventions.com Housing Desk ((702) 576-1312) for 10+ room blocks with resort fees waived.
Conventions.com Corridor Housing Desk
Adweek NexTech 2026 Historical Attendance & Booth Space Rate Trends (2022–2027 Archive)
Year-over-year audited attendance and raw exhibit space rates across recent editions.
| Edition: | Verified Attendance: | Raw Booth Space Rate: | Edition & Campus Notes: |
|---|
Host Facility & Show Management Dossier
Open The Glasshouse Promoter Dossier →
Planning Your Own Trade Show or User Conference at The Glasshouse?
Inspect hall-by-hall capacities (75,000 sq. ft.), union jurisdiction rules, headquarters hotel room-block capacities, show decorator RFPs, and 3 corridor buyout venues.
Connected Convention & Corridor Graph (New York, NY)
Explore Related Software, Cloud & AI • Marketing Technology & Enterprise AI Shows, Upcoming New York Conventions & Nearby Venues
Back-to-Back Freight & Corridor Window (±45 Days in New York)
Consolidate 53' carrier marshaling, EAC booth storage & executive travel across consecutive show weeks
Overlapping Show Week New York Corridor
The New York Produce Show: Global Trade Symposium 2026
Dec 8–8, 2026 • Sheraton New York Times Square Hotel
-6d Prior New York Corridor
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Nov 27 – Dec 2, 2026 • Sheraton New York Times Square Hotel
+8d After New York Corridor
The New York Course: Annual GI Endoscopy and Liver Disease Update 2026
Dec 17–18, 2026 • Sheraton New York Times Square Hotel
-19d Prior New York Corridor
The Deal Economy: Predictions & Perspectives 2026
Nov 18–19, 2026 • Lotte New York Palace
Related Software, Cloud & AI • Marketing Technology & Enterprise AI Shows
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Upcoming New York Conventions
Full Calendar →- 81st Alfred E. Smith Memorial Foundation Dinner 2026Oct 15–15, 2026 • 900+ B2B Attendees
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- The Broadway League Spring Road Conference 2027May 17–21, 2027 • 900+ B2B Attendees
- Concordia Annual Summit 2026Sep 21–23, 2026 • 3,000+ B2B Attendees
- Dr. Sander Invitational Columbia Challenge 2027Jan 29–30, 2027 • 2,500+ B2B Attendees
New York Booth & Drayage Cost Tools
New York (Javits Center) Booth & Drayage Calculator → 18-City Corporate Hotel Block Estimator → Las Vegas (LVCC) Booth & Drayage Calculator → New York Expo Halls & VIP Buyout Venues
New York Venues →- New York Hilton Midtown150,000 sq. ft. • 45 configurable breakout rooms rooms
- New York Marriott Marquis Broadway Ballroom Complex29,000 sq. ft. Broadway Ballroom • 55 breakout rooms (1,971 guest rooms) rooms
- Sheraton New York Times Square60,000 sq. ft. • 43 configurable breakout rooms rooms
- The Glasshouse NYC Hudson River Summit & Gala Venue75,000 sq. ft. Panoramic Hudson River Floor + Terraces • Divisible waterfront salons, VIP green rooms & outdoor terraces rooms
- Fort Washington Armory80,000 sq. ft. • 8 configurable breakout rooms rooms
- International Pet Fashion Expo 1997&2012 Historical Marker85,000 sq. ft. • 12 configurable breakout rooms rooms
Organize or manage Adweek NexTech 2026? Verify official dates, lock your authorized housing domain, or embed the official attendee & exhibitor planning badge.
Claim Event Profile & Badge →