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# West Texas Sportsman's Expo 2027 (Midland County Fair Center): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /registration

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/west-texas-sportsmans-expo-988
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/west-texas-sportsmans-expo-988/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/west-texas-sportsmans-expo-988/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/west-texas-sportsmans-expo-988/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/west-texas-sportsmans-expo-988/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/west-texas-sportsmans-expo-988/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/midland-county-fair-center-midland

- **Dates:** Jan 22–24, 2027 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Midland County Fair Center (https://conventions.com/venues/midland-county-fair-center-midland)
- **Attendance:** 2,500+ B2B Attendees
- **Exhibitor Footprint:** 138+ Exhibiting Brands & Sponsors (Official WTSE Exhibitor & Floorplan Portal)
- **Industry:** Automotive & Mobility • Outdoor Recreation & Hunting
- **Labor Jurisdiction:** Union Jurisdiction (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/west-texas-sportsmans-expo-988/registration

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
West Texas Sportsman's Expo brings 2,500+ B2B professionals and buyers in Outdoor Recreation & Hunting to Midland County Fair Center in Midland, MI (Jan 22–24, 2027). This annual expo fills the Midland County Fair Center with outdoor enthusiasts and over 100 vendor booths. Confirmed sponsors and exhibitors include Academy Sports + Outdoors, Sewell Family of Companies, Yeti, Lone Star Shooting Sports.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **Academy Sports + Outdoors** (academy.com — Platinum / Diamond, $15,000 – $35,000): Sponsor & Exhibitor • Booth #101
- **Sewell Family of Companies** (sewellcars.com — Gold, $15,000 – $35,000): Sponsor & Exhibitor • Booth #201
- **Yeti** (yeti.com — Exhibitor, $15,000 – $35,000): Exhibitor • Booth #305
- **Lone Star Shooting Sports** (lonestarshootingsports.com — Exhibitor, $15,000 – $35,000): Exhibitor • Booth #410

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** Outdoor Recreation & Hunting Solutions Pavilion • Enterprise Software, Automation & AI Zone • New Product Innovation & Demo Stage • Executive VIP Briefing & Deal Suites
- **Keynote Tracks:** 2026–2027 Automotive & Mobility Executive Outlook • Outdoor Recreation & Hunting Operations, Procurement & ROI • Regulatory Compliance, Supply Chain & Market Benchmarks
- **Academy Sports + Outdoors** (Platinum / Diamond (Booth #101) — Outdoor Recreation & Hunting): Island Booth & Keynote Sponsor
- **Sewell Family of Companies** (Gold (Booth #201) — Outdoor Recreation & Hunting): Inline / Peninsula Exhibit Booth
- **Yeti** (Exhibitor (Booth #305) — Outdoor Recreation & Hunting): Inline / Peninsula Exhibit Booth
- **Lone Star Shooting Sports** (Exhibitor (Booth #410) — Outdoor Recreation & Hunting): Inline / Peninsula Exhibit Booth

## Walkable Corridor Hotels
- **Midland Downtown Headquarters Convention Hotel** (undefined) — ~$350/nt show week vs. ~$260/nt off-peak (Available)
- **Midland Convention Center Courtyard & Suites** (undefined) — ~$330/nt show week vs. ~$240/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues
- **Midland Prime Steakhouse & Private Boardrooms** (USDA Prime Steakhouse & Raw Bar, $$$$) — 3-min walk from Main Registration · Capacity: 18–140 Seated PDR • 280 Full Buyout · Min: $4,500 – $22,000 F&B Min
- **The Midland Social Club & Rooftop Terrace** (New American & Craft Cocktails, $$$) — 4-min walk across Convention Plaza · Capacity: 40–220 Reception • 350 Full Buyout · Min: $6,000 – $28,000 F&B Min
- **Osteria & Wine Vault (Midland Convention District)** (Coastal Italian & Sommelier Cellar, $$$) — 5-min walk · Capacity: 14–65 Wine Cellar PDR · Min: $3,200 – $12,000 F&B Min

## Verified Logistics & Procurement FAQs
### How much does a 10x10 booth cost at West Texas Sportsman's Expo in Midland?
A standard 10×10 inline booth at West Texas Sportsman's Expo (Midland County Fair Center, Midland) typically runs $10,200–$12,800 all-in when factoring raw booth space, drayage, electrical drops, and carpet. Exhibitors can lock our locally warehoused $3,995 Zero-Drayage Turnkey CloudBooth™ or compare 3 local Midland EAC booth bids to save 40%–52%.

### Where should exhibitors and attendees stay near Midland County Fair Center for West Texas Sportsman's Expo?
Midland County Fair Center is surrounded by 2,500+ convention corridor rooms anchored by Midland Downtown Headquarters Convention Hotel. The FY2026/27 federal GSA per-diem cap for Midland is $215/night lodging and $79/day M&IE. Contact Sara Chaval at the Conventions.com Housing Desk ((702) 576-1312) for 10+ room blocks with resort fees waived.