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# Utah Tourism Conference 2026 (Provo Marriott Hotel & Conference Center): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /registration

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/utah-tourism-conference
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/utah-tourism-conference/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/utah-tourism-conference/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/utah-tourism-conference/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/utah-tourism-conference/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/utah-tourism-conference/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/provo-marriott-hotel-conference-center-provo-ut

- **Dates:** Sep 29 – Oct 1, 2026 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Provo Marriott Hotel & Conference Center (https://conventions.com/venues/provo-marriott-hotel-conference-center-provo-ut)
- **Attendance:** 600+ B2B Attendees
- **Exhibitor Footprint:** 40+ Exhibiting Brands & Sponsors (Official UTC Exhibitor & Floorplan Portal)
- **Industry:** Food, Beverage & Hospitality • Destination Marketing and Travel Technology
- **Labor Jurisdiction:** Right-to-Work State (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/utah-tourism-conference/registration

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
Utah Tourism Conference brings 600+ B2B professionals and buyers in Destination Marketing and Travel Technology to Provo Marriott Hotel & Conference Center in Provo, UT (Sep 29 – Oct 1, 2026). The Utah Tourism Conference frequently utilizes the Provo Marriott's 31,000 square feet of meeting space for its general sessions and industry gala when hosted in the Utah Valley region. Confirmed sponsors and exhibitors include Madden Media, Miles Partnership, TripAdvisor, Sojern.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **Madden Media** (maddenmedia.com — Platinum / Diamond, $15,000 – $35,000): Sponsor & Exhibitor • Booth #12
- **Miles Partnership** (milespartnership.com — Gold, $15,000 – $35,000): Sponsor & Exhibitor • Booth #5
- **TripAdvisor** (tripadvisor.com — Gold, $15,000 – $35,000): Sponsor • N/A
- **Sojern** (sojern.com — Silver, $15,000 – $35,000): Sponsor & Exhibitor • Booth #8
- **ADARA** (adara.com — Exhibitor, $15,000 – $35,000): Exhibitor • Booth #22

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** Destination Marketing and Travel Technology Solutions Pavilion • Enterprise Software, Automation & AI Zone • New Product Innovation & Demo Stage • Executive VIP Briefing & Deal Suites
- **Keynote Tracks:** 2026–2027 Food, Beverage & Hospitality Executive Outlook • Destination Marketing and Travel Technology Operations, Procurement & ROI • Regulatory Compliance, Supply Chain & Market Benchmarks
- **Madden Media** (Platinum / Diamond (Booth #12) — Destination Marketing and Travel Technology): Island Booth & Keynote Sponsor
- **Miles Partnership** (Gold (Booth #5) — Destination Marketing and Travel Technology): Inline / Peninsula Exhibit Booth
- **TripAdvisor** (Gold (N/A) — Destination Marketing and Travel Technology): Inline / Peninsula Exhibit Booth
- **Sojern** (Silver (Booth #8) — Destination Marketing and Travel Technology): Inline / Peninsula Exhibit Booth
- **ADARA** (Exhibitor (Booth #22) — Destination Marketing and Travel Technology): Inline / Peninsula Exhibit Booth

## Walkable Corridor Hotels
- **Provo Marriott Hotel & Conference Center** (undefined) — ~$350/nt show week vs. ~$250/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues

## Verified Logistics & Procurement FAQs
### How much does a 10x10 booth cost at Utah Tourism Conference in Provo?
A standard 10×10 inline booth at Utah Tourism Conference (Provo Marriott Hotel & Conference Center, Provo) typically runs $7,400–$8,900 all-in when factoring raw booth space, drayage, electrical drops, and carpet. Exhibitors can lock our locally warehoused $3,995 Zero-Drayage Turnkey CloudBooth™ or compare 3 local Provo EAC booth bids to save 40%–52%.

### Where should exhibitors and attendees stay near Provo Marriott Hotel & Conference Center for Utah Tourism Conference?
Provo Marriott Hotel & Conference Center is surrounded by 2,500+ convention corridor rooms anchored by Provo Marriott Hotel & Conference Center. The FY2026/27 federal GSA per-diem cap for Provo is $189/night lodging and $74/day M&IE. Contact Sara Chaval at the Conventions.com Housing Desk ((702) 576-1312) for 10+ room blocks with resort fees waived.