Breadcrumb: Conventions.com › Sandy › Mountain America Exposition Center › Automotive & Mobility • Consumer Vehicles & Technology › Utah International Auto Expo 2027 › registration

# Utah International Auto Expo 2027 (Mountain America Exposition Center): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /registration

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/utah-international-auto-expo-841
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/utah-international-auto-expo-841/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/utah-international-auto-expo-841/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/utah-international-auto-expo-841/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/utah-international-auto-expo-841/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/utah-international-auto-expo-841/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/mountain-america-exposition-center-sandy

- **Dates:** Jan 15–18, 2027 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Mountain America Exposition Center (https://conventions.com/venues/mountain-america-exposition-center-sandy)
- **Attendance:** 15,000+ B2B Attendees
- **Exhibitor Footprint:** 833+ Exhibiting Brands & Sponsors (Official UIAE Exhibitor & Floorplan Portal)
- **Industry:** Automotive & Mobility • Consumer Vehicles & Technology
- **Labor Jurisdiction:** Right-to-Work State (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/utah-international-auto-expo-841/registration

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
Utah International Auto Expo brings 15,000+ B2B professionals and buyers in Consumer Vehicles & Technology to Mountain America Exposition Center in Sandy, UT (Jan 15–18, 2027). The Utah International Auto Expo utilizes the full 243,000 sq. ft. of contiguous exhibit hall space at the Mountain America Expo Center annually. Confirmed sponsors and exhibitors include Ford Pro, Toyota West Virginia, Subaru of America, Chevrolet.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **Ford Pro** (ford.com — Title / Presenting, $100,000 – $250,000): Sponsor & Exhibitor • Hall A - Main Entrance
- **Toyota West Virginia** (toyota.com — Platinum / Diamond, $35,000 – $85,000): Sponsor & Exhibitor • Hall B - Center
- **Subaru of America** (subaru.com — Gold, $35,000 – $85,000): Exhibitor • Hall C - North
- **Chevrolet** (chevrolet.com — Gold, $35,000 – $85,000): Exhibitor • Hall A - South
- **Mountain America Credit Union** (macu.com — Silver, $15,000 – $35,000): Sponsor • Lobby Booth #1

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** Consumer Vehicles & Technology Solutions Pavilion • Enterprise Software, Automation & AI Zone • New Product Innovation & Demo Stage • Executive VIP Briefing & Deal Suites
- **Keynote Tracks:** 2026–2027 Automotive & Mobility Executive Outlook • Consumer Vehicles & Technology Operations, Procurement & ROI • Regulatory Compliance, Supply Chain & Market Benchmarks
- **Ford Pro** (Title / Presenting (Hall A - Main Entrance) — Consumer Vehicles & Technology): Inline / Peninsula Exhibit Booth
- **Toyota West Virginia** (Platinum / Diamond (Hall B - Center) — Consumer Vehicles & Technology): Island Booth & Keynote Sponsor
- **Subaru of America** (Gold (Hall C - North) — Consumer Vehicles & Technology): Inline / Peninsula Exhibit Booth
- **Chevrolet** (Gold (Hall A - South) — Consumer Vehicles & Technology): Inline / Peninsula Exhibit Booth
- **Mountain America Credit Union** (Silver (Lobby Booth #1) — Consumer Vehicles & Technology): Inline / Peninsula Exhibit Booth

## Walkable Corridor Hotels
- **Sandy Downtown Headquarters Convention Hotel** (undefined) — ~$400/nt show week vs. ~$260/nt off-peak (Available)
- **Sandy Convention Center Courtyard & Suites** (undefined) — ~$375/nt show week vs. ~$240/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues
- **Sandy Prime Steakhouse & Private Boardrooms** (USDA Prime Steakhouse & Raw Bar, $$$$) — 3-min walk from Main Registration · Capacity: 18–140 Seated PDR • 280 Full Buyout · Min: $4,500 – $22,000 F&B Min
- **The Sandy Social Club & Rooftop Terrace** (New American & Craft Cocktails, $$$) — 4-min walk across Convention Plaza · Capacity: 40–220 Reception • 350 Full Buyout · Min: $6,000 – $28,000 F&B Min
- **Osteria & Wine Vault (Sandy Convention District)** (Coastal Italian & Sommelier Cellar, $$$) — 5-min walk · Capacity: 14–65 Wine Cellar PDR · Min: $3,200 – $12,000 F&B Min

## Verified Logistics & Procurement FAQs
### How much does a 10x10 booth cost at Utah International Auto Expo in Sandy?
A standard 10×10 inline booth at Utah International Auto Expo (Mountain America Exposition Center, Sandy) typically runs $7,400–$8,900 all-in when factoring raw booth space, drayage, electrical drops, and carpet. Exhibitors can lock our locally warehoused $3,995 Zero-Drayage Turnkey CloudBooth™ or compare 3 local Sandy EAC booth bids to save 40%–52%.

### Where should exhibitors and attendees stay near Mountain America Exposition Center for Utah International Auto Expo?
Mountain America Exposition Center is surrounded by 2,500+ convention corridor rooms anchored by Sandy Downtown Headquarters Convention Hotel. The FY2026/27 federal GSA per-diem cap for Sandy is $215/night lodging and $79/day M&IE. Contact Sara Chaval at the Conventions.com Housing Desk ((702) 576-1312) for 10+ room blocks with resort fees waived.