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# The NAMM Show 2026 2026 (Anaheim Convention Center): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /sponsorship

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/the-namm-show-701
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/the-namm-show-701/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/the-namm-show-701/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/the-namm-show-701/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/the-namm-show-701/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/the-namm-show-701/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/anaheim-convention-center-anaheim

- **Dates:** Jan 22–25, 2026 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Anaheim Convention Center (https://conventions.com/venues/anaheim-convention-center-anaheim)
- **Attendance:** 100,000+ B2B Attendees
- **Exhibitor Footprint:** 5,555+ Exhibiting Brands & Sponsors (Official NAMM Exhibitor & Floorplan Portal)
- **Industry:** Manufacturing & Supply Chain • Music Products and Audio Technology
- **Labor Jurisdiction:** Union Jurisdiction (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/the-namm-show-701/sponsorship

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
The NAMM Show 2026 brings 100,000+ B2B professionals and buyers in Music Products and Audio Technology to Anaheim Convention Center in Anaheim, CA (Jan 22–25, 2026). The NAMM Show is a massive global music industry event that utilizes all halls and the surrounding hotels at the Anaheim Convention Center. Confirmed sponsors and exhibitors include Yamaha Corporation of America, Roland Corporation, Fender Musical Instruments, Sennheiser.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **Yamaha Corporation of America** (yamaha.com — Title / Presenting, $100,000 – $250,000): Sponsor & Exhibitor • Marriott Ballroom
- **Roland Corporation** (roland.com — Platinum / Diamond, $100,000 – $250,000): Exhibitor • Booth #10702
- **Fender Musical Instruments** (fender.com — Gold, $35,000 – $85,000): Exhibitor • Booth #304
- **Sennheiser** (sennheiser.com — Silver, $35,000 – $85,000): Sponsor & Exhibitor • Booth #17204
- **Shure Incorporated** (shure.com — Silver, $35,000 – $85,000): Exhibitor • Booth #15508

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** Music Products and Audio Technology Solutions Pavilion • Enterprise Software, Automation & AI Zone • New Product Innovation & Demo Stage • Executive VIP Briefing & Deal Suites
- **Keynote Tracks:** 2026–2027 Manufacturing & Supply Chain Executive Outlook • Music Products and Audio Technology Operations, Procurement & ROI • Regulatory Compliance, Supply Chain & Market Benchmarks
- **Yamaha Corporation of America** (Title / Presenting (Marriott Ballroom) — Music Products and Audio Technology): Inline / Peninsula Exhibit Booth
- **Roland Corporation** (Platinum / Diamond (Booth #10702) — Music Products and Audio Technology): Island Booth & Keynote Sponsor
- **Fender Musical Instruments** (Gold (Booth #304) — Music Products and Audio Technology): Inline / Peninsula Exhibit Booth
- **Sennheiser** (Silver (Booth #17204) — Professional Audio Solutions): Inline / Peninsula Exhibit Booth
- **Shure Incorporated** (Silver (Booth #15508) — Music Products and Audio Technology): Inline / Peninsula Exhibit Booth

## Walkable Corridor Hotels
- **Anaheim Marriott** (undefined) — ~$400/nt show week vs. ~$259/nt off-peak (Available)
- **Hilton Anaheim** (undefined) — ~$375/nt show week vs. ~$239/nt off-peak (Available)
- **Disneyland Hotel** (undefined) — ~$345/nt show week vs. ~$214/nt off-peak (Available)
- **JW Marriott Anaheim Resort** (undefined) — ~$345/nt show week vs. ~$214/nt off-peak (Available)
- **The Westin Anaheim Resort** (undefined) — ~$345/nt show week vs. ~$214/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues
- **Anaheim Prime Steakhouse & Private Boardrooms** (USDA Prime Steakhouse & Raw Bar, $$$$) — 3-min walk from Main Registration · Capacity: 18–140 Seated PDR • 280 Full Buyout · Min: $4,500 – $22,000 F&B Min
- **The Anaheim Social Club & Rooftop Terrace** (New American & Craft Cocktails, $$$) — 4-min walk across Convention Plaza · Capacity: 40–220 Reception • 350 Full Buyout · Min: $6,000 – $28,000 F&B Min
- **Osteria & Wine Vault (Anaheim Convention District)** (Coastal Italian & Sommelier Cellar, $$$) — 5-min walk · Capacity: 14–65 Wine Cellar PDR · Min: $3,200 – $12,000 F&B Min

## Verified Logistics & Procurement FAQs
### How much does a 10x10 booth cost at The NAMM Show 2026 in Anaheim?
A standard 10×10 inline booth at The NAMM Show 2026 (Anaheim Convention Center, Anaheim) typically runs $10,200–$12,800 all-in when factoring raw booth space, drayage, electrical drops, and carpet. Exhibitors can lock our locally warehoused $3,995 Zero-Drayage Turnkey CloudBooth™ or compare 3 local Anaheim EAC booth bids to save 40%–52%.

### Where should exhibitors and attendees stay near Anaheim Convention Center for The NAMM Show 2026?
Anaheim Convention Center is surrounded by 4,661+ convention corridor rooms anchored by Anaheim Marriott. The FY2026/27 federal GSA per-diem cap for Anaheim is $214/night lodging and $74/day M&IE. Contact Sara Chaval at the Conventions.com Housing Desk ((702) 576-1312) for 10+ room blocks with resort fees waived.