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# The FitExpo San Diego 2026 (Expo Center): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /registration

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/the-fitexpo-san-diego-1576
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/the-fitexpo-san-diego-1576/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/the-fitexpo-san-diego-1576/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/the-fitexpo-san-diego-1576/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/the-fitexpo-san-diego-1576/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/the-fitexpo-san-diego-1576/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/expo-center-del-mar

- **Dates:** Nov 21–22, 2026 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Expo Center (https://conventions.com/venues/expo-center-del-mar)
- **Attendance:** 15,000+ B2B Attendees
- **Exhibitor Footprint:** 833+ Exhibiting Brands & Sponsors (Official FITEXPO Exhibitor & Floorplan Portal)
- **Industry:** Healthcare & Medical • Fitness, Nutrition & Wellness
- **Labor Jurisdiction:** Union Jurisdiction (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/the-fitexpo-san-diego-1576/registration

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
The FitExpo San Diego brings 15,000+ B2B professionals and buyers in Fitness, Nutrition & Wellness to Expo Center in Del Mar, CA (Nov 21–22, 2026). The FitExpo San Diego is a massive consumer fitness event held annually at the Del Mar Fairgrounds Expo Center, utilizing O'Brien Hall and Bing Crosby Hall. Confirmed sponsors and exhibitors include Quest Nutrition, Optimum Nutrition, GNC, Celsius.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **Optimum Nutrition** (optimumnutrition.com — Platinum / Diamond, $35,000 – $85,000): Sponsor & Exhibitor • Booth #401
- **Celsius** (celsius.com — Gold, $15,000 – $35,000): Sponsor & Exhibitor • Booth #215
- **Reign Body Fuel** (reignbodyfuel.com — Silver, $15,000 – $35,000): Sponsor • Booth #612
- **Bodybuilding.com** (bodybuilding.com — Exhibitor, $15,000 – $35,000): Exhibitor • Booth #305
- **Ghost Lifestyle** (ghostlifestyle.com — Exhibitor, $15,000 – $35,000): Exhibitor • Booth #520

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** Fitness, Nutrition & Wellness Solutions Pavilion • Enterprise Software, Automation & AI Zone • New Product Innovation & Demo Stage • Executive VIP Briefing & Deal Suites
- **Keynote Tracks:** 2026–2027 Healthcare & Medical Executive Outlook • Fitness, Nutrition & Wellness Operations, Procurement & ROI • Regulatory Compliance, Supply Chain & Market Benchmarks
- **Optimum Nutrition** (Platinum / Diamond (Booth #401) — Fitness, Nutrition & Wellness): Island Booth & Keynote Sponsor
- **Celsius** (Gold (Booth #215) — Fitness, Nutrition & Wellness): Inline / Peninsula Exhibit Booth
- **Reign Body Fuel** (Silver (Booth #612) — Fitness, Nutrition & Wellness): Inline / Peninsula Exhibit Booth
- **Bodybuilding.com** (Exhibitor (Booth #305) — Fitness, Nutrition & Wellness): Inline / Peninsula Exhibit Booth
- **Ghost Lifestyle** (Exhibitor (Booth #520) — Fitness, Nutrition & Wellness): Inline / Peninsula Exhibit Booth

## Walkable Corridor Hotels
- **Del Mar Downtown Headquarters Convention Hotel** (undefined) — ~$400/nt show week vs. ~$260/nt off-peak (Available)
- **Del Mar Convention Center Courtyard & Suites** (undefined) — ~$375/nt show week vs. ~$240/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues
- **Del Mar Prime Steakhouse & Private Boardrooms** (USDA Prime Steakhouse & Raw Bar, $$$$) — 3-min walk from Main Registration · Capacity: 18–140 Seated PDR • 280 Full Buyout · Min: $4,500 – $22,000 F&B Min
- **The Del Mar Social Club & Rooftop Terrace** (New American & Craft Cocktails, $$$) — 4-min walk across Convention Plaza · Capacity: 40–220 Reception • 350 Full Buyout · Min: $6,000 – $28,000 F&B Min
- **Osteria & Wine Vault (Del Mar Convention District)** (Coastal Italian & Sommelier Cellar, $$$) — 5-min walk · Capacity: 14–65 Wine Cellar PDR · Min: $3,200 – $12,000 F&B Min

## Verified Logistics & Procurement FAQs
### How much does a 10x10 booth cost at The FitExpo San Diego in Del Mar?
A standard 10×10 inline booth at The FitExpo San Diego (Expo Center, Del Mar) typically runs $10,200–$12,800 all-in when factoring raw booth space, drayage, electrical drops, and carpet. Exhibitors can lock our locally warehoused $3,995 Zero-Drayage Turnkey CloudBooth™ or compare 3 local Del Mar EAC booth bids to save 40%–52%.

### Where should exhibitors and attendees stay near Expo Center for The FitExpo San Diego?
Expo Center is surrounded by 2,500+ convention corridor rooms anchored by Del Mar Downtown Headquarters Convention Hotel. The FY2026/27 federal GSA per-diem cap for Del Mar is $215/night lodging and $79/day M&IE. Contact Sara Chaval at the Conventions.com Housing Desk ((702) 576-1312) for 10+ room blocks with resort fees waived.