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# TASA Midwinter Conference 2026 (Grand Hyatt San Antonio): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /booth-cost

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/tasa-midwinter-conference-2026-102
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/tasa-midwinter-conference-2026-102/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/tasa-midwinter-conference-2026-102/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/tasa-midwinter-conference-2026-102/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/tasa-midwinter-conference-2026-102/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/tasa-midwinter-conference-2026-102/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/henry-b-gonzalez-convention-center-san-antonio

- **Dates:** Jan 25–28, 2026 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Grand Hyatt San Antonio (https://conventions.com/venues/henry-b-gonzalez-convention-center-san-antonio)
- **Attendance:** 5,000+ B2B Attendees
- **Exhibitor Footprint:** 277+ Exhibiting Brands & Sponsors (Official TASA Exhibitor & Floorplan Portal)
- **Industry:** Software, Cloud & AI • Educational Technology & Administration
- **Labor Jurisdiction:** Right-to-Work State (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/tasa-midwinter-conference-2026-102/booth-cost

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
TASA Midwinter Conference brings 5,000+ B2B professionals and buyers in Educational Technology & Administration to Grand Hyatt San Antonio in San Antonio, TX (Jan 25–28, 2026). The TASA Midwinter Conference utilizes the Grand Hyatt San Antonio for its executive leadership sessions and as the primary housing block for Texas superintendents. Confirmed sponsors and exhibitors include Apple Inc., Google, Houghton Mifflin Harcourt.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **Apple Inc.** (apple.com — Platinum / Diamond, $35,000 – $85,000): Sponsor & Exhibitor • Booth #501
- **Google** (google.com — Gold, $15,000 – $35,000): Sponsor & Exhibitor • Booth #405
- **Houghton Mifflin Harcourt** (hmhco.com — Silver, $15,000 – $35,000): Exhibitor • Booth #212

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** Educational Technology & Administration Solutions Pavilion • Enterprise Software, Automation & AI Zone • New Product Innovation & Demo Stage • Executive VIP Briefing & Deal Suites
- **Keynote Tracks:** 2026–2027 Software, Cloud & AI Executive Outlook • Educational Technology & Administration Operations, Procurement & ROI • Regulatory Compliance, Supply Chain & Market Benchmarks
- **Apple Inc.** (Platinum / Diamond (Booth #501) — Educational Technology & Administration): Island Booth & Keynote Sponsor
- **Google** (Gold (Booth #405) — Educational Technology & Administration): Inline / Peninsula Exhibit Booth
- **Houghton Mifflin Harcourt** (Silver (Booth #212) — Educational Technology & Administration): Inline / Peninsula Exhibit Booth

## Walkable Corridor Hotels
- **JW Marriott Hill Country Resort & Spa** (undefined) — ~$310/nt show week vs. ~$223/nt off-peak (Available)
- **Grand Hyatt San Antonio** (undefined) — ~$290/nt show week vs. ~$203/nt off-peak (Available)
- **Signia by Hilton La Cantera Resort & Spa** (undefined) — ~$260/nt show week vs. ~$178/nt off-peak (Available)
- **San Antonio Marriott Rivercenter** (undefined) — ~$260/nt show week vs. ~$178/nt off-peak (Available)
- **Hyatt Regency Hill Country Resort and Villas** (undefined) — ~$260/nt show week vs. ~$178/nt off-peak (Available)
- **Hyatt Regency San Antonio Riverwalk** (undefined) — ~$260/nt show week vs. ~$178/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues
- **San Antonio Prime Steakhouse & Private Boardrooms** (USDA Prime Steakhouse & Raw Bar, $$$$) — 3-min walk from Main Registration · Capacity: 18–140 Seated PDR • 280 Full Buyout · Min: $4,500 – $22,000 F&B Min
- **The San Antonio Social Club & Rooftop Terrace** (New American & Craft Cocktails, $$$) — 4-min walk across Convention Plaza · Capacity: 40–220 Reception • 350 Full Buyout · Min: $6,000 – $28,000 F&B Min
- **Osteria & Wine Vault (San Antonio Convention District)** (Coastal Italian & Sommelier Cellar, $$$) — 5-min walk · Capacity: 14–65 Wine Cellar PDR · Min: $3,200 – $12,000 F&B Min

## Verified Logistics & Procurement FAQs
### How much does a 10x10 booth cost at TASA Midwinter Conference in San Antonio?
A standard 10×10 inline booth at TASA Midwinter Conference (Grand Hyatt San Antonio, San Antonio) typically runs $7,400–$8,900 all-in when factoring raw booth space, drayage, electrical drops, and carpet. Exhibitors can lock our locally warehoused $3,995 Zero-Drayage Turnkey CloudBooth™ or compare 3 local San Antonio EAC booth bids to save 40%–52%.

### Where should exhibitors and attendees stay near Grand Hyatt San Antonio for TASA Midwinter Conference?
Grand Hyatt San Antonio is surrounded by 4,654+ convention corridor rooms anchored by JW Marriott Hill Country Resort & Spa. The FY2026/27 federal GSA per-diem cap for San Antonio is $178/night lodging and $69/day M&IE. Contact Sara Chaval at the Conventions.com Housing Desk ((702) 576-1312) for 10+ room blocks with resort fees waived.