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# SUPERZOO 2027 (Mandalay Bay Convention Center): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /booth-cost

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/superzoo
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/superzoo/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/superzoo/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/superzoo/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/superzoo/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/superzoo/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/mandalay-bay-convention-center-las-vegas

- **Dates:** Wed Aug 18 – Fri Aug 20, 2027 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Mandalay Bay Convention Center (https://conventions.com/venues/mandalay-bay-convention-center-las-vegas)
- **Attendance:** 20,000+ Attendees
- **Exhibitor Footprint:** 1,000+ Exhibiting Brands (Official SUPERZOO Exhibitor Portal)
- **Industry:** Retail & Wholesale
- **Labor Jurisdiction:** Right-to-Work State (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/superzoo/booth-cost

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
Balancing heavy attendee density with technical infrastructure, SUPERZOO 2027 convenes August 18–20 at Mandalay Bay Convention Center. Exhibitors rely on dedicated hardline VLANs and 20A power for enterprise retail demos, pairing main-hall engagement with off-floor steakhouse briefings to capture key pet wholesale procurement pipelines.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **Purina Pro Plan** (purina.com — Title / Presenting Sponsor, $150,000 – $350,000): Official Show Guide & Mobile App Presenting Sponsor
- **Zoetis** (zoetis.com — Title / Presenting Sponsor, $150,000 – $350,000): Opening Keynote & Main Stage Presenting Sponsor
- **Boehringer Ingelheim Animal Health** (boehringer-ingelheim.com — Platinum / Diamond Sponsor, $75,000 – $149,999): Innovation Showcase & Startup Pavilion Sponsor
- **Elanco Animal Health** (elanco.com — Platinum / Diamond Sponsor, $75,000 – $149,999): Education Conference Track Sponsor: Business & Retail Growth
- **IDEXX Laboratories** (idexx.com — Platinum / Diamond Sponsor, $75,000 – $149,999): Veterinary & Diagnostic Solutions Hub Sponsor
- **Mars Petcare / Royal Canin** (mars.com — Gold / Track Sponsor, $30,000 – $74,999): Pet Nutrition & Wellness Pavilion Sponsor
- **Merial (now part of Boehringer Ingelheim)** (boehringer-ingelheim.com — Gold / Track Sponsor, $30,000 – $74,999): Grooming & Styling Stage Sponsor
- **Andis Company** (andis.com — Official Activation / Reception Sponsor, $15,000 – $29,999): Official Badge & Lanyard Underwriter
- **Zesty Paws** (zestypaws.com — Official Activation / Reception Sponsor, $15,000 – $29,999): Opening Welcome Reception Sponsor

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** Natural & Health Pavilion • Groomer's Marketplace • Farm & Feed Pavilion • Emerging Products Showcase
- **Keynote Tracks:** Retailer Education Series • Groomer Education • Animal Wellness & Nutrition • Business & Technology Solutions
- **Mars Petcare** (Anchor Exhibitor — Pet Food & Treats): Large Island Booth / Main Hall
- **Purina** (Anchor Exhibitor — Pet Nutrition Products): Large Island Booth / Main Hall
- **Central Garden & Pet** (Anchor Exhibitor — Pet Supplies & Distribution): Multiple Booths / Main Hall
- **Petmate** (Anchor Exhibitor — Pet Accessories & Toys): Island Booth / Main Hall
- **Andis Company** (Pavilion Leader — Grooming Tools & Equipment): Large Booth / Groomer's Marketplace
- **Merrick Pet Care** (Anchor Exhibitor — Natural Pet Food): Island Booth / Natural Pavilion
- **KONG Company** (Anchor Exhibitor — Pet Toys & Enrichment): Island Booth / Main Hall
- **Zesty Paws** (Headline Sponsor — Pet Supplements & Health): Platinum Sponsor & Demo Suite
- **Pet Food Experts** (Anchor Exhibitor — Pet Product Distribution): Large Booth / Main Hall
- **TropiClean** (Pavilion Leader — Pet Grooming & Oral Care): Large Booth / Groomer's Marketplace
- **Stella & Chewy's** (Anchor Exhibitor — Raw & Natural Pet Food): Island Booth / Natural Pavilion
- **PetIQ** (Anchor Exhibitor — Pet Health & Wellness): Island Booth / Main Hall
- **Worldwise** (Anchor Exhibitor — Eco-Friendly Pet Products): Island Booth / Main Hall
- **Pet Age Magazine** (Keynote Brand — Pet Industry Media): Media Partner & Lounge

## Walkable Corridor Hotels
- **The Venetian Resort Las Vegas** (undefined) — ~$360/nt show week vs. ~$265/nt off-peak (Available)
- **Mandalay Bay Resort & Casino** (undefined) — ~$325/nt show week vs. ~$241/nt off-peak (Available)
- **Encore Las Vegas** (undefined) — ~$295/nt show week vs. ~$216/nt off-peak (Available)
- **Fontainebleau Las Vegas** (undefined) — ~$290/nt show week vs. ~$206/nt off-peak (Available)
- **MGM Grand Hotel & Casino** (undefined) — ~$265/nt show week vs. ~$183/nt off-peak (Available)
- **Wynn Las Vegas** (undefined) — ~$245/nt show week vs. ~$162/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues
- **Piero's Italian Cuisine** (Classic Executive Italian, $$$) — 4-min walk across Convention Center Dr · Capacity: 6 Private Rooms (12–90) • 345 Full Buyout · Min: $2,500–$9,500 PDR • $42,000+ Full Buyout
- **Siegel's Bagelmania (Convention Center Flagship)** (NY Deli & Executive Breakfast Buyouts, $$) — 2-min walk adjacent to LVCC West Hall · Capacity: Private Room (20–45) • Patio • 220 Full Buyout · Min: $1,400–$3,800 Breakfast PDR • $15,000+ Buyout
- **Don's Prime (Fontainebleau Las Vegas)** (Prime Steakhouse, $$$$) — 7-min walk / Vegas Loop from LVCC West · Capacity: Private Dining Room (10–24) • 176 Full Buyout · Min: $4,500–$7,500 Board PDR • $48,000+ Buyout
- **Mother Wolf (Fontainebleau Las Vegas)** (Roman Heritage Italian, $$$$) — 7-min walk / Vegas Loop from LVCC West · Capacity: 2 Private Rooms (16–52) • 260 Full Buyout · Min: $4,000–$12,500 PDR • $55,000+ Full Buyout
- **Papi Steak (Fontainebleau Las Vegas)** (High-Energy Steakhouse & Lounge, $$$$) — 7-min walk from LVCC West Hall · Capacity: Private Room (24–70) • 310 Full Reception Buyout · Min: $6,500–$18,000 Semi-Private • $65,000+ Buyout
- **KOMODO (Fontainebleau Las Vegas)** (Southeast Asian & Peking Duck, $$$$) — 7-min walk from LVCC West Hall · Capacity: Private Suites (18–65) • 320 Multi-Level Buyout · Min: $4,500–$15,000 PDR • $60,000+ Full Buyout

## Verified Logistics & Procurement FAQs
### When and where is SUPERZOO 2027 held in Las Vegas?
SUPERZOO 2027 is scheduled for Wed Aug 18 – Fri Aug 20, 2027 at Mandalay Bay Convention Center in Las Vegas, NV (organized by World Pet Association (WPA)).

### How much does a 10x10 booth cost all-in at SUPERZOO 2027?
A standard 10x10 inline space typically starts around $3,800 – $5,100 Raw, landing near ~$11.8k – $16.9k All-In once drayage, electrical, carpet, and graphics are included. Sourcing turnkey rental displays and 4K monitors from local Las Vegas EAC vendors cuts freight and decorator markups by 35%–50%.

### What are the closest hotels and VIP client dinner buyouts near Mandalay Bay Convention Center?
Book connected or 5-to-10-minute walkable corridor properties before the 30-day housing block cutoff (hotel compression: 8.3 / 10 High Corridor Demand), and reserve private dining rooms for 15–150+ VIP clients at least 45 days ahead.
