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# SEC Spring Meetings 2027 (Bayside at Sandestin): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /exhibitors

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/sec-spring-meetings
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/sec-spring-meetings/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/sec-spring-meetings/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/sec-spring-meetings/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/sec-spring-meetings/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/sec-spring-meetings/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/bayside-at-sandestin-destin-fl

- **Dates:** May 25–28, 2027 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Bayside at Sandestin (https://conventions.com/venues/bayside-at-sandestin-destin-fl)
- **Attendance:** 850+ B2B Attendees
- **Exhibitor Footprint:** 47+ Exhibiting Brands & Sponsors (Official SEC Exhibitor & Floorplan Portal)
- **Industry:** Food, Beverage & Hospitality • Sports Management & Media
- **Labor Jurisdiction:** Right-to-Work State (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/sec-spring-meetings/exhibitors

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
SEC Spring Meetings brings 850+ B2B professionals and buyers in Sports Management & Media to Bayside at Sandestin in Destin, FL (May 25–28, 2027). The SEC Spring Meetings are held annually at the Sandestin Golf and Beach Resort, utilizing the Bayside and Linkside conference centers for over 700 attendees including coaches and media. Confirmed sponsors and exhibitors include Regions Bank, Nissan North America, Dr Pepper, T-Mobile for Business.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **Regions Bank** (regions.com — Title / Presenting, $100,000 – $250,000): Sponsor • Main Ballroom Foyer
- **Nissan North America** (nissanusa.com — Platinum / Diamond, $100,000 – $250,000): Sponsor • Outdoor Display A1
- **Dr Pepper** (drpepper.com — Gold, $100,000 – $250,000): Sponsor • Hospitality Suite 1
- **T-Mobile for Business** (t-mobile.com — Silver, $35,000 – $85,000): Sponsor • Media Center Booth 1

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** Sports Management & Media Solutions Pavilion • Enterprise Software, Automation & AI Zone • New Product Innovation & Demo Stage • Executive VIP Briefing & Deal Suites
- **Keynote Tracks:** 2026–2027 Food, Beverage & Hospitality Executive Outlook • Sports Management & Media Operations, Procurement & ROI • Regulatory Compliance, Supply Chain & Market Benchmarks
- **Regions Bank** (Title / Presenting (Main Ballroom Foyer) — Sports Management & Media): Inline / Peninsula Exhibit Booth
- **Nissan North America** (Platinum / Diamond (Outdoor Display A1) — Sports Management & Media): Island Booth & Keynote Sponsor
- **Dr Pepper** (Gold (Hospitality Suite 1) — Sports Management & Media): Inline / Peninsula Exhibit Booth
- **T-Mobile for Business** (Silver (Media Center Booth 1) — Sports Management & Media): Inline / Peninsula Exhibit Booth

## Walkable Corridor Hotels
- **Sandestin Golf and Beach Resort** (undefined) — ~$365/nt show week vs. ~$260/nt off-peak (Available)
- **Bayside at Sandestin** (undefined) — ~$320/nt show week vs. ~$231/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues

## Verified Logistics & Procurement FAQs
### How much does a 10x10 booth cost at SEC Spring Meetings in Destin?
A standard 10×10 inline booth at SEC Spring Meetings (Bayside at Sandestin, Destin) typically runs $7,400–$8,900 all-in when factoring raw booth space, drayage, electrical drops, and carpet. Exhibitors can lock our locally warehoused $3,995 Zero-Drayage Turnkey CloudBooth™ or compare 3 local Destin EAC booth bids to save 40%–52%.

### Where should exhibitors and attendees stay near Bayside at Sandestin for SEC Spring Meetings?
Bayside at Sandestin is surrounded by 2,550+ convention corridor rooms anchored by Sandestin Golf and Beach Resort. The FY2026/27 federal GSA per-diem cap for Destin is $189/night lodging and $74/day M&IE. Contact Sara Chaval at the Conventions.com Housing Desk ((702) 576-1312) for 10+ room blocks with resort fees waived.