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# NJSNA Annual Conference 2026 (Harrah's Resort Atlantic City): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /sponsorship

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/njsna-annual-conference-65
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/njsna-annual-conference-65/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/njsna-annual-conference-65/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/njsna-annual-conference-65/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/njsna-annual-conference-65/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/njsna-annual-conference-65/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/atlantic-city-convention-center-atlantic

- **Dates:** Nov 12–13, 2026 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Harrah's Resort Atlantic City (https://conventions.com/venues/atlantic-city-convention-center-atlantic)
- **Attendance:** 650+ B2B Attendees
- **Exhibitor Footprint:** 40+ Exhibiting Brands & Sponsors (Official NJSNA Exhibitor & Floorplan Portal)
- **Industry:** Food, Beverage & Hospitality • K-12 Food Service
- **Labor Jurisdiction:** Union Jurisdiction (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/njsna-annual-conference-65/sponsorship

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
NJSNA Annual Conference brings 650+ B2B professionals and buyers in K-12 Food Service to Harrah's Resort Atlantic City in Atlantic City, NJ (Nov 12–13, 2026). The NJSNA Annual Conference utilizes the Harrah's Waterfront Conference Center for its annual meeting and food service trade show. Confirmed sponsors and exhibitors include J&J Snack Foods, Peterson Farms Fresh, General Mills.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **J&J Snack Foods** (jjsnack.com — Gold, $15,000 – $35,000): Sponsor & Exhibitor • Booth #501
- **Peterson Farms Fresh** (petersonfarmsfresh.com — Silver, $15,000 – $35,000): Sponsor & Exhibitor • Booth #312
- **General Mills** (generalmills.com — Exhibitor, $15,000 – $35,000): Exhibitor • Booth #208

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** K-12 Food Service Solutions Pavilion • Enterprise Software, Automation & AI Zone • New Product Innovation & Demo Stage • Executive VIP Briefing & Deal Suites
- **Keynote Tracks:** 2026–2027 Food, Beverage & Hospitality Executive Outlook • K-12 Food Service Operations, Procurement & ROI • Regulatory Compliance, Supply Chain & Market Benchmarks
- **J&J Snack Foods** (Gold (Booth #501) — K-12 Food Service): Inline / Peninsula Exhibit Booth
- **Peterson Farms Fresh** (Silver (Booth #312) — K-12 Food Service): Inline / Peninsula Exhibit Booth
- **General Mills** (Exhibitor (Booth #208) — K-12 Food Service): Inline / Peninsula Exhibit Booth

## Walkable Corridor Hotels
- **Showboat Hotel Atlantic City** (undefined) — ~$265/nt show week vs. ~$180/nt off-peak (Available)
- **Hard Rock Hotel & Casino** (undefined) — ~$240/nt show week vs. ~$160/nt off-peak (Available)
- **Harrah's Resort Atlantic City** (undefined) — ~$240/nt show week vs. ~$159/nt off-peak (Available)
- **Tropicana Atlantic City** (undefined) — ~$240/nt show week vs. ~$159/nt off-peak (Available)
- **Ocean Casino Resort** (undefined) — ~$240/nt show week vs. ~$159/nt off-peak (Available)
- **Borgata Hotel Casino & Spa** (undefined) — ~$240/nt show week vs. ~$159/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues
- **Vic & Anthony's Steakhouse** (Steak House, $$$$) — 3-min walk / cab on 600 Huron Ave · Capacity: 16–120 Guests (Private Boardrooms & Main Salon) · Min: $4,500 – $25,000+ F&B Min
- **Knife and Fork Inn** (Steak House, $$$) — 5-min walk (3600 Atlantic Ave) · Capacity: 20–160 Guests (Wine Cellar PDR & Full Buyout) · Min: $5,500 – $32,000+ F&B Min
- **Chart House** (Seafood Restaurant, $$$$) — 6-min walk (644 Huron Ave) · Capacity: 14–85 Guests (Executive Chef's Room & Terrace) · Min: $3,800 – $18,500+ F&B Min
- **Morton's The Steakhouse** (Restaurant, $$$$) — 7-min walk / cab (2100 Pacific Ave) · Capacity: 30–250 Guests (Two-Story Reception & Full Buyout) · Min: $6,500 – $38,000+ F&B Min

## Verified Logistics & Procurement FAQs
### How much does a 10x10 booth cost at NJSNA Annual Conference in Atlantic City?
A standard 10×10 inline booth at NJSNA Annual Conference (Harrah's Resort Atlantic City, Atlantic City) typically runs $10,200–$12,800 all-in when factoring raw booth space, drayage, electrical drops, and carpet. Exhibitors can lock our locally warehoused $3,995 Zero-Drayage Turnkey CloudBooth™ or compare 3 local Atlantic City EAC booth bids to save 40%–52%.

### Where should exhibitors and attendees stay near Harrah's Resort Atlantic City for NJSNA Annual Conference?
Harrah's Resort Atlantic City is surrounded by 15,398+ convention corridor rooms anchored by Showboat Hotel Atlantic City. The FY2026/27 federal GSA per-diem cap for Atlantic City is $135/night lodging and $64/day M&IE. Contact Sara Chaval at the Conventions.com Housing Desk ((702) 576-1312) for 10+ room blocks with resort fees waived.