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# NAB Show 2027 (Las Vegas Convention Center (LVCC West, North, Central & South Halls)): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /registration

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/nab-show
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/nab-show/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/nab-show/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/nab-show/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/nab-show/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/nab-show/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/las-vegas-convention-center

- **Dates:** Sun Apr 18 – Wed Apr 21, 2027 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Las Vegas Convention Center (LVCC West, North, Central & South Halls) (https://conventions.com/venues/las-vegas-convention-center)
- **Attendance:** 61,000+ Media Pros
- **Exhibitor Footprint:** 1,200+ Exhibiting Brands (NAB Show Official Exhibitor Directory & Floor Plan)
- **Industry:** Media & Broadcast
- **Labor Jurisdiction:** Union Jurisdiction (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/nab-show/registration

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
The global flagship exhibition for broadcast, cinema cameras, virtual production LED volumes, and streaming infrastructure—spanning LVCC West, North, Central, and South Halls with 61,000+ studio executives, engineers, and 1,300+ exhibiting technology brands.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **AWS (Amazon Web Services)** (aws.amazon.com — Title / Presenting Sponsor, $300,000 – $500,000): NAB Show Main Stage & Cloud Innovation Partner
- **Adobe** (adobe.com — Title / Presenting Sponsor, $300,000 – $500,000): Opening Keynote & Main Stage Presenting Sponsor
- **Blackmagic Design** (blackmagicdesign.com — Platinum / Diamond Sponsor, $150,000 – $250,000): Production & Post-Production Solutions Sponsor
- **Microsoft** (microsoft.com — Platinum / Diamond Sponsor, $150,000 – $250,000): Cloud & AI Solutions Pavilion Sponsor
- **NVIDIA** (nvidia.com — Platinum / Diamond Sponsor, $150,000 – $250,000): AI & Graphics Technology Showcase Sponsor
- **Grass Valley** (grassvalley.com — Gold / Track Sponsor, $75,000 – $125,000): Live Production & Broadcast Workflow Track Sponsor
- **Sony Professional** (pro.sony — Gold / Track Sponsor, $75,000 – $125,000): Content Creation & Imaging Track Sponsor
- **Canon U.S.A.** (usa.canon.com — Official Activation / Reception Sponsor, $100,000 – $175,000): Official Badge & Lanyard Underwriter
- **Verizon Business** (verizon.com — Official Activation / Reception Sponsor, $100,000 – $175,000): Official NAB Show Wi-Fi & Connectivity Sponsor

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** Connect Zone (IP & Cloud Infrastructure) • Create Zone (Content Production & Post) • Capitalize Zone (Content Monetization) • Intelligent Content Zone (AI/ML & Automation)
- **Keynote Tracks:** Main Stage Keynotes • Broadcast Engineering and IT Conference (BEITC) • CMO Summit • Streaming Summit
- **Sony** (Anchor Exhibitor — Broadcast Cameras & Solutions): Island Booth / Central Hall
- **Blackmagic Design** (Anchor Exhibitor — Production & Post-Production): Island Booth / South Hall
- **Adobe** (Keynote Brand — Creative Cloud Software): Large Booth & Demo Stations
- **AWS (Amazon Web Services)** (Headline Sponsor — Cloud Media Solutions): Platinum Sponsor & Executive Lounge
- **Grass Valley** (Anchor Exhibitor — Live Production Workflows): Island Booth / North Hall
- **AJA Video Systems** (Anchor Exhibitor — Video I/O & Converters): Large Booth / South Hall
- **Canon** (Anchor Exhibitor — Professional Imaging Equipment): Island Booth / Central Hall
- **NVIDIA** (Pavilion Leader — GPU & AI Solutions): Large Booth & Partner Demos
- **Evertz** (Anchor Exhibitor — Broadcast Infrastructure): Island Booth / North Hall
- **Ross Video** (Anchor Exhibitor — Live Production Systems): Island Booth / North Hall
- **Panasonic** (Anchor Exhibitor — Professional Video Solutions): Large Booth / Central Hall
- **Telestream** (Anchor Exhibitor — Video Transcoding & QC): Large Booth / South Hall
- **Microsoft Azure** (Headline Sponsor — Cloud Media Services): Gold Sponsor & Meeting Suites
- **LaCie (Seagate)** (Anchor Exhibitor — Professional Storage Solutions): Standard Booth / South Hall

## Walkable Corridor Hotels
- **Westgate Las Vegas Resort & Casino** (undefined) — ~$320/nt show week vs. ~$119/nt off-peak (Limited (<15%))
- **Renaissance Las Vegas Hotel (Non-Gaming Marriott)** (undefined) — ~$410/nt show week vs. ~$189/nt off-peak (Limited (<15%))
- **Residence Inn Las Vegas Convention Center** (undefined) — ~$370/nt show week vs. ~$169/nt off-peak (Limited (<15%))
- **Courtyard by Marriott Las Vegas Convention Center** (undefined) — ~$350/nt show week vs. ~$159/nt off-peak (Available)
- **Fontainebleau Las Vegas** (undefined) — ~$455/nt show week vs. ~$239/nt off-peak (Overflow Block Open)
- **Resorts World Las Vegas (Hilton / Conrad / Crockfords)** (undefined) — ~$340/nt show week vs. ~$165/nt off-peak (Available)
- **Wynn & Encore Las Vegas** (undefined) — ~$525/nt show week vs. ~$279/nt off-peak (Limited (<15%))
- **The Venetian Resort & The Palazzo** (undefined) — ~$480/nt show week vs. ~$249/nt off-peak (Limited (<15%))
- **SAHARA Las Vegas (Per-Diem & Monorail Anchor)** (undefined) — ~$170/nt show week vs. ~$79/nt off-peak (Available)
- **Harrah's & The LINQ Las Vegas** (undefined) — ~$185/nt show week vs. ~$85/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues
- **Piero's Italian Cuisine** (Classic Executive Italian, $$$) — 4-min walk across Convention Center Dr · Capacity: 6 Private Rooms (12–90) • 345 Full Buyout · Min: $2,500–$9,500 PDR • $42,000+ Full Buyout
- **Siegel's Bagelmania (Convention Center Flagship)** (NY Deli & Executive Breakfast Buyouts, $$) — 2-min walk adjacent to LVCC West Hall · Capacity: Private Room (20–45) • Patio • 220 Full Buyout · Min: $1,400–$3,800 Breakfast PDR • $15,000+ Buyout
- **Don's Prime (Fontainebleau Las Vegas)** (Prime Steakhouse, $$$$) — 7-min walk / Vegas Loop from LVCC West · Capacity: Private Dining Room (10–24) • 176 Full Buyout · Min: $4,500–$7,500 Board PDR • $48,000+ Buyout
- **Mother Wolf (Fontainebleau Las Vegas)** (Roman Heritage Italian, $$$$) — 7-min walk / Vegas Loop from LVCC West · Capacity: 2 Private Rooms (16–52) • 260 Full Buyout · Min: $4,000–$12,500 PDR • $55,000+ Full Buyout
- **Papi Steak (Fontainebleau Las Vegas)** (High-Energy Steakhouse & Lounge, $$$$) — 7-min walk from LVCC West Hall · Capacity: Private Room (24–70) • 310 Full Reception Buyout · Min: $6,500–$18,000 Semi-Private • $65,000+ Buyout
- **KOMODO (Fontainebleau Las Vegas)** (Southeast Asian & Peking Duck, $$$$) — 7-min walk from LVCC West Hall · Capacity: Private Suites (18–65) • 320 Multi-Level Buyout · Min: $4,500–$15,000 PDR • $60,000+ Full Buyout

## Verified Logistics & Procurement FAQs
### How fast is transferring between LVCC West Hall and Central/South Hall during NAB Show?
The underground Vegas Loop transfers badge holders free in Tesla vehicles between West Station, Central Station, and South Station in under 2 minutes—saving a 22-minute outdoor walk.