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# IPPE Atlanta 2027 (Georgia World Congress Center (Buildings A, B & C)): Booth Costs, Walkable Hotels, Hall Map & Floor Guide — /registration

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/ippe-poultry-feed-atlanta
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/ippe-poultry-feed-atlanta/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/ippe-poultry-feed-atlanta/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/ippe-poultry-feed-atlanta/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/ippe-poultry-feed-atlanta/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/ippe-poultry-feed-atlanta/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/georgia-world-congress-center-atlanta

- **Dates:** January 26–28, 2027 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Georgia World Congress Center (Buildings A, B & C) (https://conventions.com/venues/georgia-world-congress-center-atlanta)
- **Attendance:** 31,500+ Attendees
- **Exhibitor Footprint:** 1,300+ Exhibiting Brands (Official IPPE Exhibitor Portal & Interactive Floorplan)
- **Industry:** Agriculture & FoodTech
- **Labor Jurisdiction:** Right-to-Work State (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/ippe-poultry-feed-atlanta/registration

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
January 26–28, 2027 brings IPPE Atlanta 2027 to the Georgia World Congress Center, driving high-volume seasonal order-writing across specialized merchandising exhibits. The expansive layout necessitates advanced display lighting infrastructure while providing buyers convenient hospitality access steps from the active trade show floor.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **Marel** (marel.com — Title / Presenting Sponsor, $150,000 – $350,000): Official Innovation & Technology Showcase Presenting Sponsor
- **Tyson Foods** (tysonfoods.com — Title / Presenting Sponsor, $150,000 – $350,000): Opening Keynote & Main Stage Presenting Sponsor
- **Cargill / Nutrena Animal Nutrition** (cargill.com — Platinum / Diamond Sponsor, $75,000 – $149,999): Main Exhibition Hall A Platinum Sponsor
- **Wayne-Sanderson Farms** (waynesandersonfarms.com — Platinum / Diamond Sponsor, $75,000 – $149,999): Official Hosted Buyer Lounge Sponsor
- **Zoetis** (zoetis.com — Platinum / Diamond Sponsor, $75,000 – $149,999): Animal Health & Nutrition Track Presenting Sponsor
- **Aviagen** (aviagen.com — Gold / Track Sponsor, $30,000 – $74,999): Poultry Genetics & Breeding Track Sponsor
- **Elanco Animal Health** (elanco.com — Gold / Track Sponsor, $30,000 – $74,999): Food Safety & Quality Assurance Track Sponsor
- **IDEXX Laboratories** (idexx.com — Official Activation / Reception Sponsor, $20,000 – $49,999): Official Badge & Lanyard Underwriter
- **Merck Animal Health** (merck-animal-health.com — Official Activation / Reception Sponsor, $20,000 – $49,999): Official Welcome Reception Sponsor

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** Feed Mill of the Future • Meat & Poultry Processing • Animal Health & Nutrition • Live Production & Egg Processing
- **Keynote Tracks:** Poultry Market Intelligence Forum • Feed Education Program • Meat & Poultry Processing Conference • Animal Food Conference
- **Cargill** (Anchor Exhibitor — Animal Nutrition & Protein): Large Island Booth / Main Hall
- **Tyson Foods** (Headline Sponsor — Poultry & Meat Processing): Platinum Sponsor & Executive Lounge
- **Zoetis** (Anchor Exhibitor — Animal Health Solutions): Island Booth / Main Hall
- **Marel** (Pavilion Leader — Food Processing Equipment): Large Demo Area / Processing Pavilion
- **Aviagen** (Anchor Exhibitor — Poultry Genetics): Island Booth / Main Hall
- **Wenger Manufacturing** (Anchor Exhibitor — Feed Extrusion Technology): Large Island Booth / Feed Pavilion
- **JBT Corporation** (Anchor Exhibitor — Food Tech Solutions): Island Booth / Processing Pavilion
- **Hubbard Feeds** (Anchor Exhibitor — Animal Feed Products): Standard Booth / Feed Pavilion
- **Big Dutchman** (Anchor Exhibitor — Poultry House Equipment): Large Island Booth / Live Production
- **Multivac** (Anchor Exhibitor — Packaging Solutions): Island Booth / Processing Pavilion
- **Chr. Hansen** (Anchor Exhibitor — Probiotics & Enzymes): Standard Booth / Animal Health
- **GEA Group** (Anchor Exhibitor — Processing Technology): Island Booth / Main Hall
- **Kemin Industries** (Anchor Exhibitor — Nutritional Ingredients): Island Booth / Animal Health
- **Wayne-Sanderson Farms** (Headline Sponsor — Poultry Production): Executive Sponsorship & Meeting Suite

## Walkable Corridor Hotels
- **Signia by Hilton Atlanta Georgia World Congress Center** (undefined) — ~$480/nt show week vs. ~$209/nt off-peak (Limited (<15%))
- **Omni Atlanta Hotel at Centennial Park** (undefined) — ~$455/nt show week vs. ~$195/nt off-peak (Limited (<15%))
- **Embassy Suites by Hilton Atlanta at Centennial Olympic Park** (undefined) — ~$355/nt show week vs. ~$169/nt off-peak (Limited (<15%))
- **Atlanta Marriott Marquis** (undefined) — ~$345/nt show week vs. ~$159/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues
- **Ray's in the City (Peachtree Corridor)** (Prime Steaks & Fresh Gulf Seafood, $$$) — 8-min walk across Centennial Olympic Park · Capacity: 18–160 Guests (Private Boardrooms) · Min: $4,000 – $22,000+
- **Marcel (Westside Provisions)** (Classic European Prime Steakhouse, $$$$) — 8-min rideshare north of GWCC · Capacity: 16–110 Guests · Min: $5,500 – $26,000+
- **Glenn's Kitchen & SkyLounge Rooftop** (Southern Contemporary & Skyline Cocktails, $$$) — 5-min walk from GWCC Building A · Capacity: 40–175 Guests (Rooftop Reception) · Min: $4,500 – $20,000+

## Verified Logistics & Procurement FAQs
### When and where is IPPE Atlanta 2027 held?
IPPE Atlanta 2027 is scheduled for January 26–28, 2027 at Georgia World Congress Center (Buildings A, B & C) in Atlanta, GA, organized by USPOULTRY, AFIA & Meat Institute.

### What are the prevailing trade wages and retail sales tax rate in Atlanta, GA?
Per U.S. BLS OEWS data for Atlanta-Sandy Springs-Alpharetta, GA MSA (BLS OEWS), prevailing mean hourly wages are $26.90/hr for carpenters, $29.80/hr for electricians, and $29.50/hr for AV technicians. Combined retail sales tax in Atlanta (ZIP 30313) is 8.9%.

### What live entertainment or arena events are scheduled in Atlanta via Ticketmaster?
Ticketmaster Discovery API listings in Atlanta, GA include Knightly Pass at Midtown High School Theater (2026-09-03), Season Pass at Midtown High School Theater (2026-09-03), Buena Vista Social Club at Fox Theatre - Atlanta (2026-11-01). Nearest CMS-verified emergency hospital: Emory University Hospital Midtown ((404) 686-4411).