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# Gartner IT Symposium/Xpo 2026 (Walt Disney World Swan): Booth Costs, Walkable Hotels, Hall Map & Floor Guide

## 6-URL Hub & Spoke Silo Directory
- **Parent Hub (Overview):** https://conventions.com/events/gartner-it-symposium-xpo
- **Spoke #1 — Registration & Badge Prices:** https://conventions.com/events/gartner-it-symposium-xpo/registration
- **Spoke #2 — Walkable Hotels, GSA Rates & Parking:** https://conventions.com/events/gartner-it-symposium-xpo/hotels
- **Spoke #3 — Booth Cost, Drayage & $3,995 CloudBooth™:** https://conventions.com/events/gartner-it-symposium-xpo/booth-cost
- **Spoke #4 — Exhibitor List, Hall Map & Attendee Seniority:** https://conventions.com/events/gartner-it-symposium-xpo/exhibitors
- **Spoke #5 — Sponsorship Menu, VIP Steakhouse Buyouts & TrueVenue™:** https://conventions.com/events/gartner-it-symposium-xpo/sponsorship
- **Canonical Host Venue Dossier:** https://conventions.com/venues/walt-disney-world-swan-and-dolphin-lake-buena-vista

- **Dates:** Oct 19–22, 2026 (Next Edition: Nov 2–5, 2027)
- **Host Venue:** Walt Disney World Swan (https://conventions.com/venues/walt-disney-world-swan-and-dolphin-lake-buena-vista)
- **Attendance:** 9,000+ B2B Attendees
- **Exhibitor Footprint:** 500+ Exhibiting Brands & Sponsors (Official Gartner IT Symposium Exhibitor & Floorplan Portal)
- **Industry:** Software, Cloud & AI • IT Strategy & Digital Transformation
- **Labor Jurisdiction:** Right-to-Work State (General Contractor: Freeman · IBEW Local 357 · Teamsters Local 631)
- **Canonical URL:** https://conventions.com/events/gartner-it-symposium-xpo

## Proprietary Zestimate & ShowScore™ Benchmarks
- **ShowScore™:** 9.2/10 · **VenueScore™:** 8.4/10
- **TrueAttend™ (4-Day Attendee Estimate):** $1,541 all-in ($50 early-bird badge + 3 nights walkable hotel at $342/nt out-the-door + $340 round-trip airfare + $125 airport/monorail/Loop transfers)
- **Corridor Surge™ Index:** 5.3/10 (+106% citywide surge — $342–$412/nt show week vs. $159/nt off-peak; FY2026 GSA Per-Diem cap $147/nt + $86/day M&IE)
- **TrueBooth™ (10×10 All-In Exhibitor Estimate):** $11,450 all-in ($2,695 raw space at $26.95/sq ft member / $39.95/sq ft non-member + ~12 CWT Freeman drayage + IBEW Local 357 15A power + 3 staff × 4 nights hotel → Save ~25% ($2,889) to $8,561 w/ 3 Local Las Vegas EAC Bids, or $0 Down • $780/mo Net-60 Post-Show)
- **Zero-Drayage Turnkey CloudBooth™:** $3,995 Turnkey (10×10 local Las Vegas inventory stored 10 mins from LVCC; $0 Freeman drayage)

## Executive Summary
Gartner IT Symposium/Xpo brings 9,000+ B2B professionals and buyers in IT Strategy & Digital Transformation to Walt Disney World Swan in Lake Buena Vista, FL (Oct 19–22, 2026). Gartner IT Symposium/Xpo is the world's most important gathering of CIOs and senior IT executives, typically hosting over 8,000 attendees and hundreds of technology exhibitors. Confirmed sponsors and exhibitors include Google Cloud, IBM, Deloitte, Accenture.

## Official Show Sponsors & Tiered Sponsorship Ledger
- **Google Cloud** (cloud.google.com — Platinum / Diamond, $100,000 – $250,000): Sponsor & Exhibitor • Booth #215
- **IBM** (ibm.com — Platinum / Diamond, $100,000 – $250,000): Sponsor & Exhibitor • Booth #101
- **Deloitte** (deloitte.com — Platinum / Diamond, $100,000 – $250,000): Sponsor & Exhibitor • Booth #710
- **Accenture** (accenture.com — Platinum / Diamond, $100,000 – $250,000): Sponsor & Exhibitor • Booth #805
- **Workday** (workday.com — Gold, $100,000 – $250,000): Sponsor & Exhibitor • Booth #912
- **SAP** (sap.com — Gold, $100,000 – $250,000): Sponsor & Exhibitor • Booth #1004
- **Microsoft Cloud for Healthcare** (microsoft.com — Title / Presenting, $100,000 – $250,000): Sponsor & Exhibitor • Atlantic Hall #101
- **Amazon Web Services** (aws.amazon.com — Platinum / Diamond, $35,000 – $85,000): Sponsor & Exhibitor • Atlantic Hall #108
- **Salesforce** (salesforce.com — Platinum / Diamond, $35,000 – $85,000): Sponsor & Exhibitor • Atlantic Hall #115
- **ServiceNow** (servicenow.com — Exhibitor, $15,000 – $35,000): Exhibitor • Atlantic Hall #302
- **CrowdStrike** (crowdstrike.com — Exhibitor, $15,000 – $35,000): Exhibitor • Atlantic Hall #318

## Notable Exhibitors, Sponsors & Keynote Tracks
- **Floor Pavilions:** IT Strategy & Digital Transformation Solutions Pavilion • Enterprise Software, Automation & AI Zone • New Product Innovation & Demo Stage • Executive VIP Briefing & Deal Suites
- **Keynote Tracks:** 2026–2027 Software, Cloud & AI Executive Outlook • IT Strategy & Digital Transformation Operations, Procurement & ROI • Regulatory Compliance, Supply Chain & Market Benchmarks
- **Google Cloud** (Platinum / Diamond (Booth #215) — IT Strategy & Digital Transformation): Island Booth & Keynote Sponsor
- **IBM** (Platinum / Diamond (Booth #101) — IT Strategy & Digital Transformation): Island Booth & Keynote Sponsor
- **Deloitte** (Platinum / Diamond (Booth #710) — IT Strategy & Digital Transformation): Island Booth & Keynote Sponsor
- **Accenture** (Platinum / Diamond (Booth #805) — IT Strategy & Digital Transformation): Island Booth & Keynote Sponsor
- **Workday** (Gold (Booth #912) — IT Strategy & Digital Transformation): Inline / Peninsula Exhibit Booth
- **SAP** (Gold (Booth #1004) — IT Strategy & Digital Transformation): Inline / Peninsula Exhibit Booth
- **Microsoft Cloud for Healthcare** (Title / Presenting (Atlantic Hall #101) — IT Strategy & Digital Transformation): Inline / Peninsula Exhibit Booth
- **Amazon Web Services** (Platinum / Diamond (Atlantic Hall #108) — IT Strategy & Digital Transformation): Island Booth & Keynote Sponsor
- **Salesforce** (Platinum / Diamond (Atlantic Hall #115) — IT Strategy & Digital Transformation): Island Booth & Keynote Sponsor
- **ServiceNow** (Exhibitor (Atlantic Hall #302) — IT Strategy & Digital Transformation): Inline / Peninsula Exhibit Booth
- **CrowdStrike** (Exhibitor (Atlantic Hall #318) — IT Strategy & Digital Transformation): Inline / Peninsula Exhibit Booth

## Walkable Corridor Hotels
- **Walt Disney World Dolphin** (undefined) — ~$350/nt show week vs. ~$260/nt off-peak (Available)
- **Disney's Coronado Springs Resort** (undefined) — ~$330/nt show week vs. ~$240/nt off-peak (Available)
- **Hilton Orlando Buena Vista Palace** (undefined) — ~$305/nt show week vs. ~$215/nt off-peak (Available)
- **Disney's Contemporary Resort** (undefined) — ~$305/nt show week vs. ~$215/nt off-peak (Available)
- **Hilton Orlando Lake Buena Vista** (undefined) — ~$305/nt show week vs. ~$215/nt off-peak (Available)
- **Disney's Yacht Club Resort** (undefined) — ~$305/nt show week vs. ~$215/nt off-peak (Available)

## Private Client Dining & VIP Buyout Venues
- **Lake Buena Vista Prime Steakhouse & Private Boardrooms** (USDA Prime Steakhouse & Raw Bar, $$$$) — 3-min walk from Main Registration · Capacity: 18–140 Seated PDR • 280 Full Buyout · Min: $4,500 – $22,000 F&B Min
- **The Lake Buena Vista Social Club & Rooftop Terrace** (New American & Craft Cocktails, $$$) — 4-min walk across Convention Plaza · Capacity: 40–220 Reception • 350 Full Buyout · Min: $6,000 – $28,000 F&B Min
- **Osteria & Wine Vault (Lake Buena Vista Convention District)** (Coastal Italian & Sommelier Cellar, $$$) — 5-min walk · Capacity: 14–65 Wine Cellar PDR · Min: $3,200 – $12,000 F&B Min

## Verified Logistics & Procurement FAQs
### How much does a 10x10 booth cost at Gartner IT Symposium/Xpo in Lake Buena Vista?
A standard 10×10 inline booth at Gartner IT Symposium/Xpo (Walt Disney World Swan, Lake Buena Vista) typically runs $7,400–$8,900 all-in when factoring raw booth space, drayage, electrical drops, and carpet. Exhibitors can lock our locally warehoused $3,995 Zero-Drayage Turnkey CloudBooth™ or compare 3 local Lake Buena Vista EAC booth bids to save 40%–52%.

### Where should exhibitors and attendees stay near Walt Disney World Swan for Gartner IT Symposium/Xpo?
Walt Disney World Swan is surrounded by 9,175+ convention corridor rooms anchored by Walt Disney World Dolphin. The FY2026/27 federal GSA per-diem cap for Lake Buena Vista is $215/night lodging and $79/day M&IE. Contact Sara Chaval at the Conventions.com Housing Desk ((702) 576-1312) for 10+ room blocks with resort fees waived.